SMITH

CORE ABM

Demand Gen Report | June 03, 2021

Account-based marketing (ABM) established its place as a business imperative, with many modern B2B organizations doubling down on the strategy in our new, digital-first world. With that in mind, both ABM veterans and newcomers will have something to look forward to at the 2021 B2B Marketing Exchange: Next-Level ABM. This year’s online #B2BMX event – taking place June 7–10, 2021 – will focus on the nuances of account-based strategies, with 50+ sessions that ...

6sense | May 22, 2020

6sense Segments for LinkedIn ads equips revenue teams with advanced 6sense account targeting for LinkedIn advertising. 6sense’s dynamic segments can be synced to LinkedIn Campaign Manager to optimize ad targeting and s...

MRP | June 11, 2020

Independent Research Firm Recognizes that MRP Prelytix Best Suits Large Enterprises. MRP Prelytix is the only ABM platform designed for sales and marketing professionals that operate their programs across multip...

Terminus | May 04, 2020

Terminus acquires leading account-based chat solution, Ramble, to power account-based conversations and real-time engagement. Native account-based chat enables real-time engagement throughout the customer lifecy...