SoloSegment

solosegment.com

SoloSegment helps speed up website buyer's journeys to improve conversions. We match your visitors with the content they need, at the time they need it. Understanding customer intent is a powerful marketing tool. The right intent data will allow you to effectively connect potential customers to the content that is going to help them achieve their goal. So where do you find intent data? It exists in the systems you use today. Behavioral personalization is a strategy to offer intent-based content recommendation. If you know where to look and you have the ability to mobilize that data you can use it to progress journeys, convert more business and win more often.

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ABM ACCOUNTS

CONCORD NAMES NEW CHIEF REVENUE OFFICER AND CHIEF MARKETING OFFICER

Concord | September 07, 2022

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Concord USA, LLC (“Concord”), a leading technology consulting and digital transformation firm, is pleased to announce two new leadership hires to the organization –Chris Whaley is joining as Chief Revenue Officer and John Baglivo is joining as Chief Marketing Officer. As the Chief Revenue Officer, Chris Whaley will work with the sales and sales operations teams to refine and grow the customer-focused sales structure across the global organization. ...

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RollWorks | September 16, 2022

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RollWorks, the account-based marketing (ABM) platform and division of NextRoll, today made it even easier for anyone to start their ABM journey. In partnership with Bombora and Sendoso, the company launched the RollWorks ABM Play Generator, an intuitive but easy to use, free tool that gives anyone actionable ABM plays, personalized for their individual business goals. By answering five simple questions such as "What Primary Impact are you Looking to Make with ABM?," anyo...

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ACCOUNT BASED EXECUTION

DEMANDBASE ANNOUNCES ACCOUNT-BASED EXPERIENCE AS FUTURE OF ACCOUNT-BASED MARKETING

Demandbase | March 18, 2021

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Traditional ABM zeroed in on distinguishing important accounts and endeavoring to connect with them, whether or not everything looked good or on the off chance that they were keen on hearing from the merchant by any means. While now and again powerful, this made a poor experience for purchasers who need to draw in with merchants on their own terms and on their own schedule. What's more, as the name Account-Based Marketing infers, these early endeavors to be account-based didn't adequatel...

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Lendmark Financial Services, AskNicely | July 13, 2022

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AskNicely, a leader in customer experience software for service businesses, today announced that Lendmark Financial Services, a leading provider of household credit and consumer loan solutions serving more than 400,000 customers a year, has selected the AskNicely Frontline Success Platform to empower its workers to deliver exceptional customer experience. By choosing this platform’s clear, consistent, real-time insights and scalable tools to track trends, spark coaching conversations and r...

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ABM ACCOUNTS

CONCORD NAMES NEW CHIEF REVENUE OFFICER AND CHIEF MARKETING OFFICER

Concord | September 07, 2022

Concord USA, LLC (“Concord”), a leading technology consulting and digital transformation firm, is pleased to announce two new leadership hires to the organization –Chris Whaley is joining as Chief Revenue Officer and John Baglivo is joining as Chief Marketing Officer. As the Chief Revenue Officer, Chris Whaley will work with the sales and sales operations teams to refine and grow the customer-focused sales structure across the global organization. ...

Read More
news image

ABM ACCOUNTS

ROLLWORKS' ABM PLAY GENERATOR MAKES IT EASIER FOR ANYONE TO START THEIR ABM JOURNEY

RollWorks | September 16, 2022

RollWorks, the account-based marketing (ABM) platform and division of NextRoll, today made it even easier for anyone to start their ABM journey. In partnership with Bombora and Sendoso, the company launched the RollWorks ABM Play Generator, an intuitive but easy to use, free tool that gives anyone actionable ABM plays, personalized for their individual business goals. By answering five simple questions such as "What Primary Impact are you Looking to Make with ABM?," anyo...

Read More
news image

ACCOUNT BASED EXECUTION

DEMANDBASE ANNOUNCES ACCOUNT-BASED EXPERIENCE AS FUTURE OF ACCOUNT-BASED MARKETING

Demandbase | March 18, 2021

Traditional ABM zeroed in on distinguishing important accounts and endeavoring to connect with them, whether or not everything looked good or on the off chance that they were keen on hearing from the merchant by any means. While now and again powerful, this made a poor experience for purchasers who need to draw in with merchants on their own terms and on their own schedule. What's more, as the name Account-Based Marketing infers, these early endeavors to be account-based didn't adequatel...

Read More
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ACCOUNT BASED DATA

LENDMARK FINANCIAL SERVICES SELECTS ASKNICELY TO ELEVATE ITS CUSTOMER EXPERIENCE AND EMPOWER EMPLOYEES

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AskNicely, a leader in customer experience software for service businesses, today announced that Lendmark Financial Services, a leading provider of household credit and consumer loan solutions serving more than 400,000 customers a year, has selected the AskNicely Frontline Success Platform to empower its workers to deliver exceptional customer experience. By choosing this platform’s clear, consistent, real-time insights and scalable tools to track trends, spark coaching conversations and r...

Read More

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Events

C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us