Splits R Us

NetLine | May 07, 2020

The content-centric company brings its permission-based, first-party data perspective to help businesses drive pipeline via account-based marketing initiatives. ABM Leadership Alliance was created to help market...

Demandbase | January 28, 2020

Demandbase, the leader in Account-Based Marketing (ABM), today announced the availability of Dynamic Audiences feature to its flagship ABM Platform, enabling B2B marketers to automate their advertising and marketing campaigns. Dynamic Audiences empowers marketers to optimize their ABM strategy by automatically updating campaign audiences with the most relevant target accounts, based on CRM updates, recent offsite intent activity, website engagement, or other events that support a specific campai...

Intercom | July 15, 2020

Intercom, a conversational relationship platform (CRP), launched its Conversational Support Funnel, a framework that aims to help customer service teams conduct better outbound conversations that drive brand loyalty....

PROGRAMMATIC ABM

ReportsnReports | February 24, 2021

The report forecasted that the global Account-Based Direct Mail Software market might grow in 2021 at a higher CAGR of from 2021 to 2026. The impact of COVID-19 has made the market grow sluggishly. Since its outbreak in December 2019, the COVID-19 virus has spread to many countries. It caused massive losses of lives and the economy. The global manufacturing, tourism, and financial markets are also hit hard. While the online market increased. The market research includes historical...