Sprawny Marketing

ABM ACCOUNTS

Madison Logic, Inc. | August 17, 2022

Madison Logic, the leading global digital Account-Based Marketing (ABM) platform, today announced it was ranked No. 3690 on Inc. Magazine’s 2022 Inc. 5000, the most prestigious ranking of the nation’s fastest-growing private companies. The annual list represents a unique look at the most successful companies within the American economy’s most dynamic segment — independent small businesses. Madison Logic’s ranking reflects its market-leading approach that empowers B2...

ACCOUNT BASED ADVERTISING

RollWorks | August 12, 2022

RollWorks is bringing ABM to INBOUND! Today, the account-based marketing (ABM) platform and division of NextRoll celebrated its powerful partnership with HubSpot and announced its presence at HubSpot INBOUND® 22, September 6-9, 2022, in Boston. RollWorks has 16 inspiring sessions designed to help B2B teams ABMify their inbound strategies, as well as the first ever ABM Lounge. "We're excited to have such a strong presence at INBOUND this year, which reflects our market...

CORE ABM

RollWorks | November 20, 2021

RollWorks, a division of NextRoll, today further bolstered its partner ecosystem with the launch of a new Agency Partner Program. The rapidly-growing program includes premier partners Acclaro, Inc., Intelligent Demand, and SmartBug Media®, as well as agencies like Khronos, TLG Marketing, and more. The new program establishes a network of innovative, trusted, leading agency partners for RollWorks customers to access when they need it. "We're thrilled to launch the new ...

ACCOUNT BASED ADVERTISING

Demandbase | November 19, 2021

Today Demandbase, the B2B go-to-market leader, breaks ground with new Audience Management Destinations for Demandbase One that bring the power of account intelligence to social advertising. B2B marketers will be able to reach account-based targets on traditionally consumer platforms, including Facebook, Instagram, Twitter, Google, YouTube, Bing, and Adobe, as well as an expanded integration with LinkedIn. This new functionality is yet another way Demandbase enables marketers to personalize the b...