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CORE ABM

Demandbase, Quadrant Knowledge Solutions | November 01, 2021

Quadrant Knowledge Solutions announced today that it has named Demandbase as a 2021 technology leader in the SPARK Matrix analysis of the global Account-Based Marketing (ABM) market. The Quadrant Knowledge Solutions SPARK Matrix™ includes a detailed analysis of global ABM market dynamics, major trends, vendor landscape, and competitive positioning. The study provides a competitive analysis and ranking of the leading ABM vendors in the form of its SPARK Matrix, providing stra...

CORE ABM

G2, 6sense, Demandbase, RollWorks and Triblio | October 18, 2021

G2, a business software and serviews reviews platform, expanded its ABM integration stack through partnerships with 6sense, Demandbase, RollWorks and Triblio. The company aims to enable the partners’ shared userbases to adapt to trends in B2B software purchasing and accurately market to accounts actively showing intent. To help the 67% of B2B software vendors who engage target accounts at the wrong time, these new integrations will allow the four partner companies to assimil...

ACCOUNT-BASED DATA

SurePoint Technologies, Demand Gen Report | January 05, 2022

On January 4, 2022, SurePoint Technologies announced that their Chief Marketing Officer, Lydia Flocchini, was one of the winners of Demand Gen Report’s fifth annual B2B Innovator Awards. These awards recognise the most progressive marketing and sales practitioners who are making a difference in engaging prospective customers and meeting buyer needs. SurePoint's 50, 000+ member legal community requires Flocchini to develop and spearhead all marketing endeavors to help sca...

RollWorks | April 07, 2020

RollWorks becomes a LaunchPoint Accelerate partner that will enhance data and machine learning capabilities for ABM. Certified Marketo Engage integration gives joint customers deeper ABM functionality to attract...