Superfluity

Account Based Data

PR Newswire | May 19, 2023

Demandbase, the Smarter GTM™ company that helps B2B organizations hit their revenue goals, today announced it has been included in Forrester's Account-Based Selling Technologies Landscape, Q2, 2023 report. The report provides an overview of 17 notable providers in the category. In the report, the authors covered the business value that account-based selling technologies like Demandbase deliver, including improved visibility into the potential of each account and increased sales r...

Buyer Intent Data

Business Wire | January 24, 2024

A recent Forrester survey found that more than 60% of B2B buyers base their final purchase decision solely on the digital content and experiences companies provide. That’s why thousands of B2B companies choose ON24 (NYSE: ONTF), a leading digital engagement platform for B2B sales and marketing that helps enterprises generate data-driven insights and deliver cost-effective revenue growth. Today, ON24, announced the industry-leading digital experiences of 2023 that drove ROI for their ...

ABM Accounts

6sense | September 28, 2022

Today, Latané Conant, Chief Market Officer at 6sense, announced the second edition of her book, “No Forms. No Spam. No Cold Calls.,” a modern, must-have manual for sales and marketing leadership seeking to hone their craft and forgo the status quo by truly embracing their customers’ needs and habits. After the initial release of the book in 2020, Wiley, global leader in publishing, education and research, picked it up to distribute internationally. Over 15,000 first edit...

Enlyft, Bombora | August 31, 2020

Enlyft, an AI-based sales intelligence provider, has announced an integration with intent data provider Bombora. The company will use incorporate Bombora’s Company Surge Intent into its platform to provide B2B organizations with sales intelligence to optimize their account outreach efforts. The integration aims to empower users to be more proactive when identifying active target accounts and prioritize outreach based on the account’s buying intent. Additional capabilit...