Traffic Digital Agency

Account Based Analytics, Buyer Intent Data

Newswire | August 08, 2023

Signals, a leading AI marketing solution, is pleased to announce its native integration with Salesloft, a sales engagement platform helping teams execute their digital selling tasks and communications. This integration will allow Salesloft & Signals customers to more closely align their marketing and sales teams by enabling them to automatically add prospected contacts to cadences in Signals, tailor engagement with targeted plays for visitors enrolled in certain cadences, add people to...

Core ABM, Account Based Data

PR Newswire | August 04, 2023

As digital adoption and economic uncertainty continue to grow in 2023, the importance of account-based marketing (ABM) to drive personalized customer experience is soaring. From the booming digital transformation sector to global events shaping consumer behavior, ABM is helping to improve the CXM experience, target key accounts, and go beyond speaking to the decision maker. To assist organizations in selecting the best ABM strategy and creating better alignment between the sales and market...

Core ABM

Demandbase | May 25, 2022

On May 20, Demandbase announced the appointment of Sean Malone as its new chief information security officer (CISO). Malon comes with experience in cyber security and defense. He will look over information security and IT functions at Demandbase. "Joining Demandbase as CISO is very exciting." said Malone. "Joining Demandbase as CISO is very exciting. I've watched how influential Demandbase solutions are for B2B companies —...

Triblio | October 06, 2020

Triblio, an IDG Communications, Inc. company and the industry leader in account-based marketing (ABM), today announces the release of the Triblio Orchestrator, the newest ABM module that automates and scales high-performing multichannel campaigns. The Triblio Orchestrator is a powerful new extension to Triblio's existing platform which includes advertising, web personalization, and sales activation modules. Marketing and sales teams can use the Triblio Orchestrator to prioritize and segment ...