Underworks Japan

underworks.co.jp

Underworks is a marketing consulting company with a vision for the future beyond creation. Underworks is an experience support company that supports digital one step ahead with a vision of the future beyond imagination. With expertise in many marketing technologies and a wealth of global project achievements, we are helping to transform experiences from digital marketing strategy planning to execution support in a one-stop way.

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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

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ACCOUNT BASED DATA

INTENTDATA.IO ANNOUNCES WEEKLY OFFICE HOURS TO HELP B2B MARKETERS MAXIMIZE INTENT DATA DURING THE VIRUS CRISIS

IntentData io | March 23, 2020

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IntentData.io, Inc. today announces the launch of an open, collaborative working group to help marketers optimize intent data. Many companies have invested in third-party intent data technology, but few have optimized its use. Now, as event marketing is suddenly no longer effective, marketers are turning to other tools, including intent data. Too often find they’re missing the playbooks and expertise to fully leverage it, and often training and expertise are hard to find. The working group...

Read More

ACCOUNT BASED DATA

ACQUIA'S CUSTOMER DATA PLATFORM GETS UNIFIED DATA LAYER ENHANCEMENTS BY SNOWFLAKE

Acquia | December 28, 2022

news image

Customer data platforms (CDPs) can manage data from online and offline interactions, web and mobile devices, and third-party data providers. Data integration, enrichment, management, and analytics help businesses create targeted marketing campaigns, personalize customer interactions, and optimize the customer journey. CDPs are used by marketing, customer experience, data scientists, and analysts and are often integrated with CRM systems. They're popular with businesses looki...

Read More

COMSCORE SIGNS MULTI-YEAR AGREEMENT WITH NEXTDOOR FOR DIGITAL AUDIENCE MEASUREMENT

Comscore | September 04, 2020

news image

Comscore a trusted partner for planning, transacting and evaluating media, today announced an agreement to provide Nextdoor, the neighborhood hub for trusted connections and the exchange of helpful information, goods, and services, with Comscore's industry-leading digital audience measurement. The multi-year agreement includes access to Comscore's Media Metrix® Multi-Platform, and Plan Metrix® Multi-Platform, which combines consumers' desktop and mobile behavior with advanced...

Read More

FORRESTER RELEASES SIRIUSDECISIONS PLANNING ASSUMPTIONS TO HELP B2B LEADERS ACCELERATE GROWTH IN 2021

Forrester | October 05, 2020

news image

To help B2B marketing, sales, and product leaders align priorities amid unpredictable market conditions, Forrester (NASDAQ: FORR) today released Planning Assumptions 2021. As B2B executives build their annual plans for 2021, Forrester's SiriusDecisions Planning Assumptions will help leaders uncover key trends to prioritize their resources and investments in the year ahead. Serving 13 roles including B2B chief marketing officers, chief sales officers, demand and account-based marketing...

Read More
news image

ACCOUNT BASED DATA

INTENTDATA.IO ANNOUNCES WEEKLY OFFICE HOURS TO HELP B2B MARKETERS MAXIMIZE INTENT DATA DURING THE VIRUS CRISIS

IntentData io | March 23, 2020

IntentData.io, Inc. today announces the launch of an open, collaborative working group to help marketers optimize intent data. Many companies have invested in third-party intent data technology, but few have optimized its use. Now, as event marketing is suddenly no longer effective, marketers are turning to other tools, including intent data. Too often find they’re missing the playbooks and expertise to fully leverage it, and often training and expertise are hard to find. The working group...

Read More
news image

ACCOUNT BASED DATA

ACQUIA'S CUSTOMER DATA PLATFORM GETS UNIFIED DATA LAYER ENHANCEMENTS BY SNOWFLAKE

Acquia | December 28, 2022

Customer data platforms (CDPs) can manage data from online and offline interactions, web and mobile devices, and third-party data providers. Data integration, enrichment, management, and analytics help businesses create targeted marketing campaigns, personalize customer interactions, and optimize the customer journey. CDPs are used by marketing, customer experience, data scientists, and analysts and are often integrated with CRM systems. They're popular with businesses looki...

Read More
news image

COMSCORE SIGNS MULTI-YEAR AGREEMENT WITH NEXTDOOR FOR DIGITAL AUDIENCE MEASUREMENT

Comscore | September 04, 2020

Comscore a trusted partner for planning, transacting and evaluating media, today announced an agreement to provide Nextdoor, the neighborhood hub for trusted connections and the exchange of helpful information, goods, and services, with Comscore's industry-leading digital audience measurement. The multi-year agreement includes access to Comscore's Media Metrix® Multi-Platform, and Plan Metrix® Multi-Platform, which combines consumers' desktop and mobile behavior with advanced...

Read More
news image

FORRESTER RELEASES SIRIUSDECISIONS PLANNING ASSUMPTIONS TO HELP B2B LEADERS ACCELERATE GROWTH IN 2021

Forrester | October 05, 2020

To help B2B marketing, sales, and product leaders align priorities amid unpredictable market conditions, Forrester (NASDAQ: FORR) today released Planning Assumptions 2021. As B2B executives build their annual plans for 2021, Forrester's SiriusDecisions Planning Assumptions will help leaders uncover key trends to prioritize their resources and investments in the year ahead. Serving 13 roles including B2B chief marketing officers, chief sales officers, demand and account-based marketing...

Read More