Viral Loops

Brightcove | January 14, 2020

Brightcove Inc. (NASDAQ: BCOV), the leading provider of cloud services for video, today announced Brightcove Campaign™, a purpose-built application that enables marketers to easily create video-driven marketing campaigns that yield insightful data with the ability to compare video performance to a variety of industry benchmarks. Marketers can now generate, maintain, and optimize campaigns, and boost overall marketing efficiency all from one app built to seamlessly fit into their daily work...

Buyer Intent Data

Bombora, Neutronian | January 04, 2022

Bombora, the leading provider of B2B Intent data solutions, has placed second overall in Neutronian's Beta NQI™ Transparency Ratings. Data stewardship is one of Bombora’s core values, and its flagship Company Surge® product is built on an ecosystem of quality, collaboration and innovation. “Leveraging data across marketing use cases is more important than ever, and as privacy concerns grow, transparency is a key differentiator for our customers,” sa...

Account Based Execution

Business Wire | March 31, 2023

Sendoso, the global industry leader in direct marketing automation, has been named the No. 1 provider in Account-Based Direct Mail for the third straight year by G2, the world’s largest tech marketplace. Sendoso’s top recognition out of nearly 150,000 companies on G2 highlights the company’s continued commitment to providing innovative solutions to help sales and marketing teams engage with customers in more personalized and effective ways. G2’s Account-B...

Buyer Intent Data

Bombora | December 01, 2022

Bombora, the leading provider of B2B Intent data solutions, today announced that it has hired Jeff Marcoux as Chief Marketing Officer and Elena Drozd, Ph.D, as Vice President of Data Science. Marc Johnson, the current CMO & GM, will shift to the role of Chief Operating Officer. Marcoux, a veteran marketer who has twice worked with Bombora as a customer, has been working closely with Bombora’s marketing team as a consultant for the past year. Prior to that, he was Head of...