Wavemaker

Belkins
At Wavemaker, our mission is to 'make the future'. Why? Because we were created with the specific purpose of reinventing the media agency. This puts us in the unique position of truly being able to deliver next-generation solutions for our clients' challenges. Challenges such as; ‘Move us from mass marketing to precision at scale’, ‘Help us transform our media practice to drive global growth’, ‘Make us relevant for a young new generation of luxury lovers’ and ‘How do we integrate data sets to give a single customer view?’. Our 8600 people do this every day, across 90 countries worldwide, either locally or via one of our 12 multimarket hubs.

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TERMINUS TO EXPAND ITS POSITIONING IN EMEA MARKET WITH TECH VET

Terminus | June 17, 2021

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Atlanta-based Terminus is continuing its expansion into the Europe, Middle East and Africa (EMEA) market. The marketing technology company hired tech veteran Gavin Dimmock as vice president and general manager of EMEA. Gavin Dimmock will be accountable for the company's first international office opening and operations in London. Dimmock will bring innumerable opportunities to Terminus. On this new venture Gavin Dimmock, GM of EMEA at Terminus, said, “Progressive marketi...

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WORKATO INTEGRATES WITH ADOBE TO BRING ENTERPRISE AUTOMATION TO MARKETO ENGAGE CUSTOMERS

Workato | March 16, 2020

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Workato, the leading and fastest-growing enterprise automation platform, today announced that they are officially an Adobe Exchange Partner. The company's integrations with Marketo Engage, a part of Adobe Experience Cloud, will allow marketers to instantly connect Marketo Engage with thousands of applications in order to automate work, deliver intelligent marketing touches, and achieve effortless lead attribution. With Workato, companies of all sizes can quickly and easily connect Marketo En...

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ABM ACCOUNTS

ABM MARKET 2021 | COVID IMPACT ANALYSIS | BUSINESS OUTLOOK, AND FORECASTS 2026 | INSIDEVIEW, DEMANDBASE, ACT-ON SOFTWARE, ADDAPTIVE INTELLIGENCE

Adroit Market Research | February 25, 2021

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The global Account-Based Marketing market report by Adroit Market Research provides insights into market shortcomings, on-demand drivers, and other variables, including investment in research and development, fluctuating production rates, and organizational difficulties. The report also gives details about mergers and acquisitions, including collaborations, partnerships, and others. Moreover, the Account-Based Marketing market research report provides a detailed overview of market...

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IBM LAUNCHED AI-ENABLED SOCIAL TARGETING SOLUTION WITH INFLUENTIALS TO HELP BRANDS IDENTIFY FITTING INFLUENCERS

IBM | July 31, 2020

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IBM (NYSE: IBM) today announced the launch of Watson Advertising Social Targeting with Influential, a new solution that harnesses artificial intelligence (AI) to help brands identify influencers that best align with their brand values. The new solution within the Watson Advertising suite of targeting products marks an expanded collaboration with Influential, a leader in advanced social media technology. As brands shift advertising tactics in an increasingly fluid landscape, the social targeting ...

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CORE ABM

Terminus | June 17, 2021

news image

TERMINUS TO EXPAND ITS POSITIONING IN EMEA MARKET WITH TECH VET

Atlanta-based Terminus is continuing its expansion into the Europe, Middle East and Africa (EMEA) market. The marketing technology company hired tech veteran Gavin Dimmock as vice president and general manager of EMEA. Gavin Dimmock will be accountable for the company's first international office opening and operations in London. Dimmock will bring innumerable opportunities to Terminus. On this new venture Gavin Dimmock, GM of EMEA at Terminus, said, “Progressive marketi...

Read More

Workato | March 16, 2020

news image

WORKATO INTEGRATES WITH ADOBE TO BRING ENTERPRISE AUTOMATION TO MARKETO ENGAGE CUSTOMERS

Workato, the leading and fastest-growing enterprise automation platform, today announced that they are officially an Adobe Exchange Partner. The company's integrations with Marketo Engage, a part of Adobe Experience Cloud, will allow marketers to instantly connect Marketo Engage with thousands of applications in order to automate work, deliver intelligent marketing touches, and achieve effortless lead attribution. With Workato, companies of all sizes can quickly and easily connect Marketo En...

Read More

ABM ACCOUNTS

Adroit Market Research | February 25, 2021

news image

ABM MARKET 2021 | COVID IMPACT ANALYSIS | BUSINESS OUTLOOK, AND FORECASTS 2026 | INSIDEVIEW, DEMANDBASE, ACT-ON SOFTWARE, ADDAPTIVE INTELLIGENCE

The global Account-Based Marketing market report by Adroit Market Research provides insights into market shortcomings, on-demand drivers, and other variables, including investment in research and development, fluctuating production rates, and organizational difficulties. The report also gives details about mergers and acquisitions, including collaborations, partnerships, and others. Moreover, the Account-Based Marketing market research report provides a detailed overview of market...

Read More

IBM | July 31, 2020

news image

IBM LAUNCHED AI-ENABLED SOCIAL TARGETING SOLUTION WITH INFLUENTIALS TO HELP BRANDS IDENTIFY FITTING INFLUENCERS

IBM (NYSE: IBM) today announced the launch of Watson Advertising Social Targeting with Influential, a new solution that harnesses artificial intelligence (AI) to help brands identify influencers that best align with their brand values. The new solution within the Watson Advertising suite of targeting products marks an expanded collaboration with Influential, a leader in advanced social media technology. As brands shift advertising tactics in an increasingly fluid landscape, the social targeting ...

Read More