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Alyce | September 28, 2020
Alyce, the Personal Experience (PX) platform that makes sales and marketing outreach personal at scale through one-to-one gifting, today announced it has been named a leader in multiple categories in the newly released G2 Fall 2020 Grid Reports for Account-Based Execution Software, Direct Mail Automation Software, and Account-Based Direct Mail Software. Alyce is the #1 Enterprise Account-Based Execution software on G2, and was additionally recognized as #1 for Best Usability and #1 for Best Rela...
ACCOUNT BASED ANALYTICS
ABM Leadership Alliance, ITSMA | January 15, 2021
ABM Leadership Alliance, the association of organizations driving the marketing business with ABM bits of knowledge and assets, today declares key discoveries from its 2020 ABM research study. Led in association with ITSMA, "Rethinking ABM for the Next Opportunity" is the fourth yearly ABM benchmark concentrate from the two associations. The current year's report depends on review data from in excess of 400 advertisers at B2B technology and business administrations organizations, f...
CORE ABM
RollWorks | October 04, 2021
RollWorks, a division of NextRoll, today announced increased business momentum with the appointment of a new president and continued triple digit growth. The company named Mihir Nanavati as the new President of the RollWorks division to continue building on the adoption of its account-based platform by B2B marketing and sales teams. In this role Nanavati replaces Robin Bordoli, who remains CEO of NextRoll. As B2B revenue teams continue to align around the most targeted and efficie...
ACCOUNT BASED DATA
Brand Wings | January 07, 2022
On January 4, Brand Wings, a SaaS-based marketing automation platform provider, announced Email Campaign Builder, a new feature that shall be included in the Brand Wings sales enablement platform. “While there are many email marketing software platforms in the market, one feature that most lack is brand control. Those other programs allow users to upload nearly any logo, image, or digital asset into the email template, regardless of whether those assets are brand compliant. ...
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