Ziff Davis B2B

ACCOUNT BASED DATA

People.ai | September 14, 2022

People.ai, the enterprise revenue intelligence leader, today announces the launch of its newest product capabilities, including Engagement Dashboards, Account Planning, and People.ai for Oracle Sales Cloud to help sales and ops teams drive greater efficiency, deeper relationships and clearer visibility. According to LinkedIn's Global State of Sales 2022 report, sellers spend only 30% of their time actually selling, making automatic activity data capturing essential for reps to...

IDG | June 30, 2020

Tech publisher and marketing services firm IDG Communications has acquired account-based marketing (ABM) platform Triblio, for an undisclosed sum. Triblio is based in Reston, Virginia and combines account-based advertising, web personalization and sales activation features in a single platform, based on a proprietary purchase intent engine that scores the level of interest each (b2b) account has in making a purchase....

Alyce | July 13, 2020

Alyce, the Personal Experience (PX) platform that makes sales and marketing outreach personal at scale through one-to-one gifting, today announced it has been named a leader in multiple categories in the newly released G2 Summer 2020 Grid Reports for Account-Based Execution Software and Direct Mail. Leaders are determined by their high levels of customer satisfaction and likeliness to recommend ratings from real users on G2. As part of the new Summer 2020 report, Alyce further extends its enterp...

BUYER INTENT DATA

IDG Communications, Inc. | September 17, 2021

IDG Communications, Inc.—the global expert in technology media, data, and marketing services—announces the acquisition of the Silicon Valley-based marketing data and intelligence company, KickFire®. The acquisition expands upon IDG’s best-in-class marketing technology (MarTech) platform that provides tech marketers with advanced tools to solve complex marketing challenges, including the enhancement of data surrounding customers, prospects, and digital audiences.
Read More