Home > News > featured news > Crunchbase secures $50M to help customers build pipeline and grow revenue with its account-based prospecting platform

ABM Accounts

Crunchbase secures $50M to help customers build pipeline and grow revenue with its account-based prospecting platform

Crunchbase, Alignment Growth | July 21, 2022 | Read time : 05:00 min

Crunchbase, a prospecting platform powered by best-in-class proprietary data, today announced it has secured $50 million in connection with its Series D funding. Alignment Growth led the oversubscribed round, with participation by existing Crunchbase investors including OMERS Ventures, Mayfield Fund, and Emergence. Alex Iosilevich, Partner at Alignment Growth, will also join the Crunchbase board of directors.

Crunchbase's account-based prospecting software enables prospectors—in sales, recruiting, business development, and finance—to find and engage with qualified accounts, while simultaneously creating awareness for companies that want to be discovered. Crunchbase attracts more than 75 million unique visitors annually and recently surpassed 60,000 paying customers with over half of the Fortune 500 and thousands of SMBs represented.

"It's more important than ever for businesses to tap into account-based intelligence for their prospecting, whether they're selling, investing, or fundraising. With fast-changing market conditions, prospectors can't rely on spamming contact lists to hit quota. They need a targeted approach that starts with finding qualified accounts and ends with compelling outreach to the right decision-makers—that's exactly what our customers do on Crunchbase," said Jager McConnell, CEO of Crunchbase.

"It's more important than ever for businesses to tap into account-based intelligence for their prospecting, whether they're selling, investing, or fundraising. With fast-changing market conditions, prospectors can't rely on spamming contact lists to hit quota. They need a targeted approach that starts with finding qualified accounts and ends with compelling outreach to the right decision-makers—that's exactly what our customers do on Crunchbase," said Jager McConnell, CEO of Crunchbase.

The company accelerated its highly capital efficient product-led growth last year with the launch of a suite of all-new SaaS products. These drove a 5x year-over-year increase in new recurring revenue in Q1 2022, and total software ARR is on track to double by end of year. With this upward growth trend, efficient cash management and Series D funding, the company is on a path to profitability.

Crunchbase's platform has evolved significantly since its last funding round. The company's software now offers features to guide prospectors throughout their workflow. Customers are reporting improvements in account identification, pipeline generation, email open rates and meeting booking volume. New product capabilities that power these results include:

Account discovery: Find companies that meet your ideal customer profile with territory filters, AI-powered recommendations, similar company suggestions, CRM data in search, and 6 billion new data edits in the last year.
Account qualification: Focus on growing companies that have buying power using new growth and contraction signals, layoffs and hiring filters, Chrome extension, and Salesforce integration.
Account tracking: Stay up-to-date on changes at priority accounts with email alerts, saved searches and lists, as well as searchable user-generated notes and tags.
Prospect engagement: Connect with the right leads at the right time directly on Crunchbase with newly added contact data, contact search, Outreach integration, Gmail integration, and auto-generated email templates.

"The Crunchbase SaaS platform combines rich and proprietary company data with direct access to decision-makers within a single intuitive interface—at compelling price points—making it a powerful tool for driving ROI across a variety of use cases, from sales to recruiting and more. We expect that Crunchbase will continue to gain accelerated industry adoption and are excited to support the company's growth momentum alongside strong participation from the existing investor group," said Alex Iosilevich, Partner at Alignment Growth.

Crunchbase plans to use funds from the Series D to accelerate product innovation and deepen relationships with dealmakers in sales, marketing, finance, recruiting, and executive leadership roles. Upcoming product improvements will include third-party integrations that embed Crunchbase more deeply in existing prospecting workflows, enhancements to actionable machine-learning powered recommendations, new data that delivers insights only available on Crunchbase, and reporting tools to quantify customers' ROI. Goldman Sachs & Co. LLC acted as exclusive financial adviser to Crunchbase in connection with the transaction.

Crunchbase is actively hiring. Candidates can view the latest job openings at https://about.crunchbase.com/about-us/careers/.

About Crunchbase
Crunchbase is a prospecting platform powered by best-in-class proprietary data. It helps over 75 million dealmakers discover, qualify, track, and engage with the right opportunities so they can search less and close more. To learn more, visit about.crunchbase.com and follow Crunchbase on Twitter @crunchbase.

About Alignment Growth
Founded in 2021, Alignment Growth partners with category-leading companies in Consumer and Business Media, Entertainment, and Technology industry sectors. With its team's multi-decade track record of senior executive operating, strategy, and deal making experience at global Fortune 500 companies, Alignment Growth provides value-added capital solutions to help its portfolio companies achieve their growth ambitions. Additional details are available at alignmentgrowth.com.

Spotlight

Asset Data Thread: The Evolveing Role of Field Service

To uncover details about the future of field service, Bain & Company recently conducted a research project comprised of executive-level interviews and an online survey of field service engineers. Bain was able to isolate 20 trends that were essential to the survival of all industrial organizations in the competitive service busi

More featured news

Spotlight

Asset Data Thread: The Evolveing Role of Field Service

Related News

Core ABM, Account Based Data

6sense Named to the 2023 Forbes Cloud 100

Business Wire | August 11, 2023

For the third year in a row 6sense, the leading platform to revolutionize the way B2B organizations create, manage and convert pipeline to revenue, has been named to the Forbes 2023 Cloud 100 ranking at number 67. "Earning a spot on the Forbes Cloud 100 for three consecutive years is a testament to our dedication to provide the best-in-class intelligence and engagement solution for sales and marketing teams seeking efficient revenue growth,” said Jason Zintak, CEO of 6sense. “Since our founding days more than a decade ago, our team has leveraged AI, data and technology to transform how B2B companies go to market and create revenue. The pride we feel from this recognition comes from our unwavering commitment to unlock the potential of AI for our customers who rely on 6sense to win and achieve more.” In the past year, 6sense has marked numerous achievements, highlighting its robust momentum and commitment to shifting AI from a novelty to a necessity, thereby enhancing efficient revenue growth for customers. 6sense unveiled its game changing 6sense Revenue AI™ for Sales, empowering sellers to prioritize in-market accounts and access comprehensive buyer intelligence and contact data within their daily tools, reducing research time and increasing deal closures. The company launched 6sense® Conversational Email, utilizing advanced AI models like GPT-4, intent data, and predictive analytics to create hyper-personalized emails that convert leads into sales meetings at scale. 6sense introduced AI Writer functionality for Conversational Email, leveraging generative AI and other signals to help demand generation teams create personalized email campaigns enhancing engagement and building pipeline. The definitive ranking of the world’s top 100 private cloud companies is published by Forbes in partnership with Bessemer Venture Partners and Salesforce Ventures. For the eighth consecutive year, the Cloud 100 reviews submissions from hundreds of cloud startups and private companies. The Cloud 100 evaluation process involved ranking companies across four factors: market leadership (35%), estimated valuation (30%), operating metrics (20%), and people & culture (15%). For market leadership, the Cloud 100 enlists the help of a judging panel of public cloud company CEOs who assist in evaluating and ranking their private company peers. “The companies of the Cloud 100 list represent the best and brightest private companies in this crucial tech sector,” said Kenrick Cai, the Forbes editor of the Cloud 100. “This year’s companies had to react rapidly to AI’s sweeping impact while contending with a market pullback. Their resilience puts them in elite company. Congratulations to each of the 2023 Cloud 100 honorees and the 20 Rising Stars who are showing early potential to one day join their ranks.” “This year’s Cloud 100 list is one of the most dynamic in history. While the industry faced macro headwinds, the 2023 Cloud 100 winners displayed the innovation and resilience of the cloud economy and the combination of growth and efficiency that prove the power of the cloud business model. 95% of the honorees are forecasted to reach Centaur status — $100 million of annual recurring revenue — by the end of the year,” said Mary D’Onofrio, partner at Bessemer Venture Partners. “It is further exciting to see so many honorees at the forefront of the AI revolution, which we believe will continue to transform the cloud and propel the next wave of growth for many of this year’s winners.” “The past year our industry has seen a generational step forward in innovation and with AI leading the charge, we are witnessing one of the most important platform shifts in decades,” said Paul Drews, managing partner, Salesforce Ventures. "The Cloud 100 list represents the best of the best and we've never been more excited about what the future holds, not only for the cloud but for the entire technology industry. We are proud of what these founders and their communities have already accomplished and look forward to seeing how they continue to transform the industry in the future." The Forbes 2023 Cloud 100 and 20 Rising Stars lists are published online at www.forbes.com/cloud100. Highlights of the list appear in the August/September 2023 issue of Forbes magazine. About 6sense 6sense is on a mission to revolutionize the way B2B organizations create revenue by predicting customers most likely to buy and recommending the best course of action to engage anonymous buying teams. 6sense Revenue AI™ is the only sales and marketing platform to unlock the ability to create, manage and convert high-quality pipeline to revenue. Customers report 2X increases in average contract value, 4X increases in win rate and a 20-40% reduction in time to close deals. Know everything. Do anythingⓇ, with 6sense. About Bessemer Venture Partners Bessemer Venture Partners helps entrepreneurs lay strong foundations to build and forge long-standing companies. With more than 145 IPOs and 300 portfolio companies in the enterprise, consumer and healthcare spaces, Bessemer supports founders and CEOs from their early days through every stage of growth. Bessemer’s global portfolio has included Pinterest, Shopify, Twilio, Yelp, LinkedIn, PagerDuty, DocuSign, Wix, Fiverr, and Toast and has $20 billion of assets under management. Bessemer has teams of investors and partners located in Tel Aviv, Silicon Valley, San Francisco, New York, London, Hong Kong, Boston, and Bangalore. Born from innovations in steel more than a century ago, Bessemer’s storied history has afforded its partners the opportunity to celebrate and scrutinize its best investment decisions (see Memos) and also learn from its mistakes (see Anti-Portfolio). About Forbes Forbes champions success by celebrating those who have made it, and those who aspire to make it. Forbes convenes and curates the most influential leaders and entrepreneurs who are driving change, transforming business and making a significant impact on the world. The Forbes brand today reaches more than 140 million people worldwide through its trusted journalism, signature LIVE and Forbes Virtual events, custom marketing programs and 45 licensed local editions in 76 countries. Forbes Media’s brand extensions include real estate, education and financial services license agreements. About Salesforce Ventures Salesforce Ventures helps enterprising founders build companies that reinvent the way the world works. Since 2009, we’ve invested in and partnered with more than 400 of the world’s most tenacious enterprise software companies from seed to IPO, including Anthropic, Cohere, Airtable, Databricks, DocuSign, Guild Education, monday.com, nCino, Snowflake, Snyk, Stripe, Tanium, and Zoom. Salesforce Ventures leverages our decades of expertise in the cloud and our long-term relationships with key decision-makers at thousands of businesses around the world to give our portfolio companies an advantage, help them build credibility, and accelerate growth. Salesforce Ventures has invested in more than 25 countries with offices all over the world including in San Francisco, Irvine, New York, London, and Tokyo. Follow @SalesforceVC and learn more at http://www.salesforceventures.com.

Buyer Intent Data

Demandbase Unveils Most Robust Multi-Language Intent Solution for B2B

Demandbase | September 11, 2023

Demandbase launched a cutting-edge multi-language intent solution that supports more than 130 languages, including non-Latin alphabets. The company already processes more than one trillion English intent signals per month, and the inclusion of non-English intent signals represents hundreds of billions of additional signals available to customers. Using sophisticated natural language processing (NLP), this innovation enables B2B organizations to collect accurate intent signals from global markets, thus accelerating revenue generation and sales alignment. Demandbase, a prominent Smarter go-to-market (GMT) company that leverages AI to assist B2B organizations in hitting their revenue goals has announced the introduction of an innovative multi-language intent solution. Utilizing advanced natural language processing (NLP), this ground-breaking solution supports 133 languages, including alphabets other than Latin. It enables B2B organizations to collect precise intent signals from global markets, thereby accelerating revenue generation and improving sales alignment. Given that 46.1% of internet content is written in a language other than English, this substantially expands the company's intent offering. As the very first provider to offer non-English intent in such an extensive list of languages, Demandbase assists customers in identifying authentic buying signals from their target market, wherever their target market is in the world. With a non-English focus, Demandbase supports the most extensively used online languages around the world, including Arabic, French, Danish, German, Hebrew, Japanese, Hindi, Korean, Spanish, Norwegian, and Swedish, among others. This solution offers multibyte assistance, which allows it to understand non-Latin characters. In addition, it utilizes natural language processing, which means it understands context and relevance, allowing the platform to not only assess one intent behavior over another but also reduce false positives while maximizing accuracy. Marcelo Lima, Brand Marketing Coordinator at Comau do Brasil, said, We are thrilled that Demandbase is now providing multi-language intent because we have seen how powerful Demandbase intent is in our English-speaking markets. Now we can tap into the significant Italian search volume and web traffic we have been seeing, and our marketing manager in Brazil will be over the moon to have Portuguese available. [Source – Cision PR Newswire] Demandbase already processes more than one trillion English intent signals per month, and the inclusion of non-English intent implies hundreds of billions of additional signals available to customers. This means the company can now act as a worldwide intent data supplier for its customers, leveraging its roughly 550,000 English and non-English keywords to stimulate more efficient and personalized sales and marketing actions across global markets. Also, the Demandbase Piper B2B DSP will entirely utilize non-English intent. This will substantially boost the impressions of intent-based advertising that can be served in international markets. This makes all Demandbase campaigns even more targeted toward purchasing groups and ensures that digital marketers all over the world will reap the benefits of increased advertising effectiveness. Brewster Stanislaw, Chief Product Officer at Demandbase, mentioned, We have listened to our increasing international customer base and have delivered an incredible addition to our global Account Intelligence. This means that our customers can now target as accurately in non-English-speaking markets as they have been accustomed to in English-speaking markets, making their marketing and sales decisions more effective and accurate. It also means less waste in GMT efforts, increasing efficiency in budget, time, and resources. [Source – Cision PR Newswire]

Core ABM, Buyer Intent Data

GTM Partners Report Shows 66% Increase in Deal Size and 50% Jump in Prospects Showing Intent When Using SalesIntel’s SaaS Technology and Data

PRWeb | July 28, 2023

SalesIntel, the leading go-to-market intelligence platform, today released the results of a third-party, analyst-validated ROI study from GTM Partners, a data-driven Go-to-Market analyst firm. The study highlights SalesIntel’s role in helping revenue teams integrate and activate accurate B2B account, contact, intent, and news data to target the right buyer at the right time. Additionally, the study confirms the business impact and efficiency gains that SalesIntel brings to its customers. “Part of our mission to make Go-to-Market simple is to validate the ROI of various GTM technology vendors like SalesIntel using analyst research, customer interviews, and G2 data,” said Sangram Vajre, co-founder and CEO at GTM Partners. “Our ROI research found that SalesIntel customers see 94% data accuracy and that using SalesIntel’s intent data led, in one case, to a 66% increase in average deal size.” “This study shows just how much revenue teams rely on accurate B2B company and contact data to drive pipeline efficiency,” said James Lamberti, CMO at SalesIntel. “No one should be spending hours researching contacts or trying to find which accounts to target without a quantified account and contact level view of their ICP in their RevOps stack. That’s why SalesIntel exists - to make revenue teams more efficient in their day-to-day so they can spend their time closing business. We love seeing our customers succeed!” GTM Partners’ analysis emphasizes the dramatic ROI SalesIntel’s customers have seen after implementing their solution. Customer interviews referenced SalesIntel’s ability to provide targeted data aligned to their ideal customer profile, accelerate pipeline, close more deals, and maintain data hygiene. SalesIntel’s customers also reported numerous increases in revenue and efficiency outcomes, including: 66% increase in average deal size 7x more likely to reach prospects on the phone 50% jump in connections with intent data 50% more prospects identified 150% increase in engagement GTM Partners’ ROI Studies analyze all the categories a vendor is in and uses G2 data to better understand traffic patterns in those categories looking at the growth and quality of customer reviews to guide the analysis. GTM Partners also performs customer interviews, providing a voice of the customer along with in-depth research and data analysis. “When we spoke to SalesIntel’s customers and looked at their reviews on G2, it was clear that SalesIntel’s human-verified contact data really helps salespeople reach decision-makers more easily within an ICP that has been built with data,” said Bryan Brown, co-founder, and chief analyst at GTM Partners. About GTM Partners GTM Partners, a data-driven Go-to-Market Analyst firm helps organizations and GTM vendors to achieve efficient growth by transforming their GTM strategy. The firm works with high-growth, B2B companies to help unify their GTM teams and to provide them with lasting strategies and frameworks. GTM Partners with a mission to make Go-To-Market simple aims to be the voice of the industry for all things GTM. gtmpartners.com. About SalesIntel. Find Your People. Build Your Pipeline. SalesIntel is a revenue intelligence platform that helps marketing, sales, and revenue operations teams deliver up to a 5x improvement in pipeline efficiency. We do this in four simple steps: We identify your ideal customers (ICP) from among 22 million accounts profiled by 300 million unique technology install data points. We surface accounts that are actively in-market for your product or service by using best-in-breed intent, company news, and web-visitor data. We provide verified contact information for decision-makers from our database of 100M+ contacts with emails and mobile phone numbers We act as an extension of your team to fill any contact or account data gaps by leveraging our 2,000+ person research team …all while providing world-class customer service Our customers are savvy revenue teams from industry-leading companies – ServiceTitan, ProGlove, Openprise, and Veranex – who understand that improving pipeline efficiency in today’s challenging economy is key to revenue growth. We’ve provided quality data to the industry for over 15 years and only recently made it available directly to you.