CORE ABM

SalesLoft Announces Partnership With Leading Account-Based Platform 6sense

SalesLoft | November 04, 2020

SalesLoft, the leading provider of the most complete Sales Engagement platform, today announced a partnership with 6sense, a leader in account-based sales and marketing platforms. 6sense helps customers understand prospective buyer behavior, orchestrate multi-channel experiences across the buyer's journey, and gain insights on the challenges these buyers are trying to solve. By integrating with SalesLoft, sellers can use these insights to prioritize which accounts to engage and personalize communications based on buyer interest. Sellers can extract these insights from 6sense directly in their CRM, and then add key buyers into the appropriate SalesLoft Cadence.

Spotlight

Aujourd’hui, l’infrastructure hyperconvergée (HCI), qui intègre le calcul, le stockage, la mise en réseau et la virtualisation en une seule solution, est l’infrastructure la plus adaptée aux entreprises qui souhaitent maintenir leur compétitivité et assurer la performance de leurs datacenters dans le cloud. Pourtant, la transiti

Spotlight

Aujourd’hui, l’infrastructure hyperconvergée (HCI), qui intègre le calcul, le stockage, la mise en réseau et la virtualisation en une seule solution, est l’infrastructure la plus adaptée aux entreprises qui souhaitent maintenir leur compétitivité et assurer la performance de leurs datacenters dans le cloud. Pourtant, la transiti

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ACCOUNT BASED DATA

Modus Reveals Enhanced Content Enablement & Buyer Engagement Features

Modus | July 11, 2022

Modus, a content distribution and sales enablement platform, released new content enablement and buyer engagement capabilities to help sellers better prepare for and engage with customers and prospects. Modus leveraged user insights to enhance the platform with key features that include: Artificial intelligence that allows users to mark their favorite and most-used content with smart ribbons; A presentation builder that helps users create and edit shareable custom presentations in the platform; Immersive digital experiences via a secure and collaborative digital sales room microsite; A Salesforce app and integration that surfaces content and resources directly in Saleforce; IOS, Windows and Android compatibility; Customizable dashboards that visually present data for measuring content distribution, consumption and sharing; and A five-minute set-up wizard that walks administrators through the platform’s capabilities. “Modus is changing the enablement landscape by delivering a simple yet sophisticated user experience that people actually want to use,” said Scott Olson, CTO and Co-Founder of Modus, in a statement. “Content and resources are delivered to end-users on any device via enhanced AI and smart content ribbons. Sellers can leverage our new presentation builder and enhanced digital sales room capabilities to engage and collaborate with buyers along the buying journey. Our advanced analytics offering makes it easy to derive valuable and actionable insights from the comprehensive data that is collected at each step of the process.” “Modus is changing the enablement landscape by delivering a simple yet sophisticated user experience that people actually want to use,” said Scott Olson, CTO and Co-Founder of Modus, in a statement. “

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ABM ACCOUNTS

Crunchbase secures $50M to help customers build pipeline and grow revenue with its account-based prospecting platform

Crunchbase, Alignment Growth | July 21, 2022

Crunchbase, a prospecting platform powered by best-in-class proprietary data, today announced it has secured $50 million in connection with its Series D funding. Alignment Growth led the oversubscribed round, with participation by existing Crunchbase investors including OMERS Ventures, Mayfield Fund, and Emergence. Alex Iosilevich, Partner at Alignment Growth, will also join the Crunchbase board of directors. Crunchbase's account-based prospecting software enables prospectors—in sales, recruiting, business development, and finance—to find and engage with qualified accounts, while simultaneously creating awareness for companies that want to be discovered. Crunchbase attracts more than 75 million unique visitors annually and recently surpassed 60,000 paying customers with over half of the Fortune 500 and thousands of SMBs represented. "It's more important than ever for businesses to tap into account-based intelligence for their prospecting, whether they're selling, investing, or fundraising. With fast-changing market conditions, prospectors can't rely on spamming contact lists to hit quota. They need a targeted approach that starts with finding qualified accounts and ends with compelling outreach to the right decision-makers—that's exactly what our customers do on Crunchbase," said Jager McConnell, CEO of Crunchbase. "It's more important than ever for businesses to tap into account-based intelligence for their prospecting, whether they're selling, investing, or fundraising. With fast-changing market conditions, prospectors can't rely on spamming contact lists to hit quota. They need a targeted approach that starts with finding qualified accounts and ends with compelling outreach to the right decision-makers—that's exactly what our customers do on Crunchbase," said Jager McConnell, CEO of Crunchbase. The company accelerated its highly capital efficient product-led growth last year with the launch of a suite of all-new SaaS products. These drove a 5x year-over-year increase in new recurring revenue in Q1 2022, and total software ARR is on track to double by end of year. With this upward growth trend, efficient cash management and Series D funding, the company is on a path to profitability. Crunchbase's platform has evolved significantly since its last funding round. The company's software now offers features to guide prospectors throughout their workflow. Customers are reporting improvements in account identification, pipeline generation, email open rates and meeting booking volume. New product capabilities that power these results include: Account discovery: Find companies that meet your ideal customer profile with territory filters, AI-powered recommendations, similar company suggestions, CRM data in search, and 6 billion new data edits in the last year. Account qualification: Focus on growing companies that have buying power using new growth and contraction signals, layoffs and hiring filters, Chrome extension, and Salesforce integration. Account tracking: Stay up-to-date on changes at priority accounts with email alerts, saved searches and lists, as well as searchable user-generated notes and tags. Prospect engagement: Connect with the right leads at the right time directly on Crunchbase with newly added contact data, contact search, Outreach integration, Gmail integration, and auto-generated email templates. "The Crunchbase SaaS platform combines rich and proprietary company data with direct access to decision-makers within a single intuitive interface—at compelling price points—making it a powerful tool for driving ROI across a variety of use cases, from sales to recruiting and more. We expect that Crunchbase will continue to gain accelerated industry adoption and are excited to support the company's growth momentum alongside strong participation from the existing investor group," said Alex Iosilevich, Partner at Alignment Growth. Crunchbase plans to use funds from the Series D to accelerate product innovation and deepen relationships with dealmakers in sales, marketing, finance, recruiting, and executive leadership roles. Upcoming product improvements will include third-party integrations that embed Crunchbase more deeply in existing prospecting workflows, enhancements to actionable machine-learning powered recommendations, new data that delivers insights only available on Crunchbase, and reporting tools to quantify customers' ROI. Goldman Sachs & Co. LLC acted as exclusive financial adviser to Crunchbase in connection with the transaction. Crunchbase is actively hiring. Candidates can view the latest job openings at https://about.crunchbase.com/about-us/careers/. About Crunchbase Crunchbase is a prospecting platform powered by best-in-class proprietary data. It helps over 75 million dealmakers discover, qualify, track, and engage with the right opportunities so they can search less and close more. To learn more, visit about.crunchbase.com and follow Crunchbase on Twitter @crunchbase. About Alignment Growth Founded in 2021, Alignment Growth partners with category-leading companies in Consumer and Business Media, Entertainment, and Technology industry sectors. With its team's multi-decade track record of senior executive operating, strategy, and deal making experience at global Fortune 500 companies, Alignment Growth provides value-added capital solutions to help its portfolio companies achieve their growth ambitions. Additional details are available at alignmentgrowth.com.

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ACCOUNT BASED ANALYTICS

DemandScience Named Organization of the Year for Technology Innovation in B2B Sales and Marketing

DemandScience, Business Intelligence Group | July 27, 2022

DemandScience, a global B2B data company that partners with customers to upgrade their sales pipelines, was named Organization of the Year today by the Business Intelligence Group in its 2022 Sales and Marketing Technology Awards program, also known as The Sammys. The Sammys honor organizations and products helping to solve the challenges businesses have connecting and collaborating with prospects and customers. DemandScience was recognized for its technology innovations and achievements in Insights and Analysis after the judges evaluated the company’s data and solutions available to B2B organizations, including: DemandScience’s global B2B data of 70+ million relevant, recent, and complete B2B technology buyers, enriched with firmographic, demographic, technographic and 7,000 intent data topics across industries including IT, sales, marketing, finance, business, and human resources. DemandScience’s proprietary technology that identifies and prioritizes in-market prospects who have answered the phone or responded to email within 30, 60, and 90-day periods. DemandScience’s solutions including Identify to build targeted audiences for better B2B outreach, Activate to engage in-market buyers with Account-Based Marketing display advertising and Content Syndication, and Convert, which provides high-volume outreach with a turnkey SDR service to close deals without the in-house expense. “It is an honor to be recognized by the Business Intelligence Group as a 2022 Sammys award winner. Receiving this Organization of the Year award for sales and marketing technology innovation is validation of our ability to help our B2B customers around the world meet and exceed their goals,” said Peter Cannone, Chair and CEO of DemandScience. “I would also like to thank every member of the DemandScience team – it is our mission to deliver more accurate data and solve our customers’ pain points with game-changing solutions.” “It is an honor to be recognized by the Business Intelligence Group as a 2022 Sammys award winner. Receiving this Organization of the Year award for sales and marketing technology innovation is validation of our ability to help our B2B customers around the world meet and exceed their goals,” said Peter Cannone, Chair and CEO of DemandScience. “We are proud to reward and recognize DemandScience for their innovations and dedication to helping B2B organizations succeed in the marketplace,” said Maria Jimenez, Chief Nominations Officer, Business Intelligence Group. “It was clear to our judges that their technology, solutions and services will improve how B2B sales and marketing professionals connect with their customers and prospects.” About DemandScience DemandScience is a global B2B data company that partners with customers to upgrade their sales pipelines. Our accurate data and predictive insights enable B2B sales and marketing professionals to identify, activate, and convert the right buyers at the right time and achieve their growth goals. About Business Intelligence Group The Business Intelligence Group was founded with the mission of recognizing true talent and superior performance in the business world. Unlike other industry award programs, business executives—those with experience and knowledge—judge the programs. The organization’s proprietary and unique scoring system selectively measures performance across multiple business domains and then rewards those companies whose achievements stand above those of their peers.

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