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Five ways to strengthen customer experience with AI

Five ways to strengthen customer experience with AI

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AI helps organizations respond faster and smarter to what customers want today. It makes it easier to deliver personal and connected experiences at scale, and it has the predictive power to enable us to anticipate needs. With AI on your team, customer service can be proactive, and your people can be more productive.

At ServiceNow, AI includes:

  • Machine learning (ML)
  • AI-powered search
  • Content understanding technologies such as natural language processing (NLP)
  • Predictive analytics
We don’t include the internet of things (IoT). Because, on its own, IoT isn’t AI—it’s a pipeline of data that connects physical sensors in machines. That data then needs to be analyzed, and that’s where AI kicks in.

Thank you for your interest