Top 5 Effective Lead Qualification Frameworks

May 30, 2021

As a marketing and sales manager, reaching out to the target audience and bringing in leads is only half the job done. The other half includes making sure that you qualify those leads as well. HubSpot claims that the majority of medium and large companies generate less than 5,000 qualified leads per month.

The process of qualifying leads is not as easy as it seems and undoubtedly, each company has its own unique method. Lead qualification can be done using several types of frameworks and each method has its logic and analytical reasoning. Each lead qualification framework helps ease things a bit.

Spotlight

LeadGnome

LeadGnome, the category-defining Account Based Intelligence web service company, mines emails to generate new contacts, enhances and maintains existing leads, and provides actionable intelligence that fuels sales acceleration. Named a Top Sales and a Top Marketing Tool by Smart Selling Tools, LeadGnome empowers sales and marketing teams to increase connect rates, identify decision makers and influencers, and expand pipeline within new and existing accounts.

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Top 5 Effective Lead Qualification Frameworks