WHAT IS A SURGE?

In Account Based Marketing you need to understand which account you should be engaging with,whether its prioritizing,supplementing, or helping yuo build your target account lists.

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MachBizz Marketers Pvt Ltd

MachBizz is established with an objective of providing Marketing Services to its Clients. Be it Lead Generation, Social Media Marketing, Content Marketing or Traditional Marketing MachBizz is intended to curve the rock of its name in each of above field.As a hard-core marketing specialist, MachBizz has profound business domain expertise, along with high technology competence. We have mastered the craft of creating innovative strategies & solutions in Content.

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How to Build a Robust ABM Program

Infographic | December 28, 2021

ABM technology is enhancing marketing strategies for B2B companies by targeting only accounts with buyer intent. ABM leverages basic info, data about the kind of technology the lead uses, lead behavior, and data gained through form filling, and event attendance to target accounts and segment them based on priority.

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The Importance of Conversational Marketing in ABM

Infographic | December 10, 2021

Conversational marketing is about leveraging the power of real-time conversations and two-way dialogue to engage customers and seamlessly move them through your marketing and sales funnels. This could be online chats, social media channels, or live brand experiences, but the end goal is the same — engaging with customers one-on-one to stand out from the competition and humanize your brand.

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How Does Buyer Intent Data Enhance Your Marketing Efforts

Infographic | February 16, 2022

Some of the best intent data on the market today comes from well-known B2B content communities where buyers go to self-educate. According to a SiriusDecisions study, a B2B prospect is already 67% of the way into the purchasing journey.

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10 Tell-tale Signs that Intent Data Is Here To Stay

Infographic | June 4, 2021

Intent data has been a hot topic amongst B2B marketers for a few years. But is it a passing trend, or is it here to stay? Our research suggests that intent data is here for the long haul and is only going to get more reliable, useful and fundamental to our marketing strategies.

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Using Intent Data in ABM

Infographic | February 14, 2022

In today’s long B2B buying journey, buyers are in control and they are interacting across multiple channels. The key is to use data and technology to serve up highly targeted content across channels, tuned to the stage of the buyer’s journey a prospect is in, and what their behavior shows they are most apt to engage in. - Mark Emond, Founder and President of Demand Spring

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3 reasons marketing leaders rely on AI

Infographic | June 6, 2022

The pandemic caused many sales and marketing tactics to come to a screeching standstill. But adoption of artificial intelligence (technology marketers have been slow to employ) went through the roof. Frito-Lay Chief Growth Officer told Harvard Business Review that the crisis inspired his team to compress their five-year digital transformation plans into six months.

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Spotlight

MachBizz Marketers Pvt Ltd

MachBizz is established with an objective of providing Marketing Services to its Clients. Be it Lead Generation, Social Media Marketing, Content Marketing or Traditional Marketing MachBizz is intended to curve the rock of its name in each of above field.As a hard-core marketing specialist, MachBizz has profound business domain expertise, along with high technology competence. We have mastered the craft of creating innovative strategies & solutions in Content.

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