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DEMAND GEN: LEVERAGE THE COMBO OF SEARCH AND SOCIAL

August 18, 2020 | (2:00 PM)
USA (United States of America)
SHARESHARESHARE
In this webinar, Jason Miller, former head of content at LinkedIn and former head of brand at Microsoft, shares a playbook for leveraging the powerhouse combination of search and social to drive demand generation. Using LinkedIn an often-underutilized yet powerful marketing tool for B2B organizations as his example, Jason will let us in on a behind-the-scenes story of one of LinkedIn's most successful demand gen campaigns.
You'll get a first-hand look at the lessons learned from doing more with less and leading with brains over budget.