The Looming MarTech Consolidation and Cure for B2B
Business 2 Community | September 18, 2017
The advances in marketing technology are awesome as are the sheer number of marketing technology providers.ChiefMartec began tracking this space in 2011, identified about 150 players, and presciently started their eponymous infographic. Their 2017 chart is above, and it encompasses almost 5,000 MarTech companies. It’s as if the 2011 chart exploded.