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Boost Social Media Marketing

July 25, 2018 / Jack Loechner

According to recent research performed by Content Marketing Institute, presented by author Chris Richardson, 83% of B2B marketers use social media networks for traffic/client generation, making it the No. 1 preferred tactic. And, the same research shows that the average B2B organization is present on six social media channels.  Social media marketing has become tougher than ever, says the report. Everyone has access to it, yet only the smartest and most resourceful will prevail, says the report. 80% of the B2B marketers possess a specific strategy when it comes to their social media marketing attempts yet only 32% have actually documented their strategies. The report shows some simple yet effective ways to improve your social media marketing performance. The key is to understand the simplicity of your strategy and to offer it your 100% willpower, discipline, and care.