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With the release of native retargeting, 6sense delivers the most accurate account-based advertising capabilities

July 21, 2020 / Jake Doll

6sense, the leading Account Engagement Platform, today announced Native Retargeting, which enables 6sense customers to programmatically serve display ads to all website visitors or visitors from target accounts. With this release, 6sense now delivers the most comprehensive and accurate account-based advertising capabilities in the market.
Like 6sense’s suite of display advertising capabilities, Native Retargeting is entirely self-service and uses the platform’s integrated intent network, patented account identification, and patented approach to delivering AI-driven buying stage predictions in order to identify, prioritize, and engage ideal customer profile (ICP) accounts that exhibit purchase intent. Native Retargeting also leverages 6sense’s account-based ad reporting to help marketers understand the reach and impact of campaigns on overall account engagement.