In B2B marketing, finding the balance between effectiveness and efficiency is a relentless task. You want to deliver the best work possible, while staying on time—and on budget. But achieving that balance can be tough without a plan in place.
Join Abbi Tanton and Stacy McMaster as they break down the ultra-efficient benefits of content syndication—namely its ability to boost lead generation, brand awareness, and SEO performance all at once.
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DiscoverOrg
Fortune 500 companies trust Deal IQ to negotiate significant savings on technology contracts. But when it came to targeting and seizing its own business opportunities, Deal IQ had hit a roadblock. Because of Deal IQ's unique solution, the ability to target potential new accounts at the right time - just as they prepare to acquire new technology or close a new deal - was absolutely crucial to success. And the need to engage high level stakeholders - the true decision makers at these accounts - meant Deal IQ needed reliable, accurate contact data, and organization charts.
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Join us for this special live webinar focused on the evolution of the customer engagement landscape and how consumer expectations have shifted dramatically as more channels become available. With the financial services industry moving more and more towards mobile and digital engagement, we will share best practices that other or
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Demandbase
In this webinar, you will hear from TOPO’s Chief Analyst, Craig Rosenberg, on a framework for ABM and how to make it work for your organization. You will learn tactics and insights to use within your own company.
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