7 Steps to Defining Your Niche Market

| December 30, 2014

7 Steps to Defining Your Niche Market
In their book, Start Your Own Business, the staff of Entrepreneur Media, Inc. guides you through the critical steps to starting a business, then supports you in surviving the first three years as a business owner. In this edited excerpt, the authors explain how you can find the right niche for your entrepreneurial needs.You’ve come up with a great idea for a business, but you’re not ready to roll yet. Before you go any further, the next step is figuring out just who your market is.

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As content marketing is the fuel behind effective demand generation, it is imperative that marketing departments develop content that is aligned to their buyers and their purchase path and that drives results. In this clip from Content Marketing World 2015, Carlos Hidalgo discusses how to increase t


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As content marketing is the fuel behind effective demand generation, it is imperative that marketing departments develop content that is aligned to their buyers and their purchase path and that drives results. In this clip from Content Marketing World 2015, Carlos Hidalgo discusses how to increase t

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