Vidyard Expands Leading Video Platform to Help Marketers Generate More Leads with Video
Vidyard | December 05, 2017
Vidyard, the new generation video platform for business, is making it easier than ever for B2B marketers to attract, engage and convert more leads with online video content. With its new Interactive Events Library, Free Automated Transcription service, and Facebook Analytics integration, Vidyard helps marketers ensure that each video they publish is an evergreen lead generation engine, and is optimized for SEO, social media engagement and lead conversion. Vidyard also is supporting new video content formats including 4K and 360 degree video."It's no secret that marketers are using more and more video throughout the buyer's journey, but most lack the tools they need to transform those videos into high-performance lead generation tools," said Jeff Loeb, CMO at Vidyard. "Vidyard's new industry-first capabilities for in-video interactive CTAs, automated transcription, and social video will help marketers quickly turn their existing videos into lead generation machines that immediately drive sales pipeline."With its new Autumn 2017 release, Vidyard has added the following capabilities to its video marketing solution.