Grupo Mundo Ejecutivo

Account Based Data

Terminus | October 01, 2021

Terminus, the only account-based engagement platform built to deliver more pipeline and revenue through multi-channel account-based marketing (ABM), today announced its acquisition of Zylotech and launched Terminus Customer Data Platform (CDP) to improve the accuracy of B2B go-to-market data. With the acquisition of Zylotech, Terminus is now the only ABM platform with a standalone CDP purpose-built for B2B. Terminus CDP enables customers to continuously cleanse go-to-market data a...

Account Based Data

PR Newswire | April 13, 2023

Insider—a marketing platform for delivering individualized, cross-channel customer experiences—launched over 20 industry-leading features this quarter, including their Integration Hub, WhatsApp Commerce, Eureka — personalized search on web, Web Push support for Mac Safari, iOS, and iPadOS, and more. These advancements aim to help businesses future-proof their customer experience and propel revenue from one centralized platform. Insider helps over 1,200 leading ...

Account Based Data, ABM Accounts

Emplifi | December 26, 2022

Contents 1. Best-in-class Customer Experience Management with Emplifi 2. Reviewing Customer Experience Management Platforms with Ventana’s Index Integrating contact center and social media functions into a Customer Experience Management (CXM) platform has been one of the more complex moves Emplifi, one of the leading unified customer experience p...

Core ABM

PR Newswire | June 07, 2023

Intellimize, the leading experience optimization platform, has released a turnkey Salesforce integration that makes it easy for B2B marketers to target website visitors from any account and deliver personalized experiences on every page. The release also includes the ability to deanonymize visitors from key accounts and arm sales teams with personalized outbound experiences for target prospects. ABM success requires a deep understanding of each target persona to deliver the righ...