BAMF Media

LinkedIn | August 13, 2020

LinkedIn has launched new updates to its Sales Navigator solution, with the intent to provide insight and simplify activities that allow businesses to build and maintain new and existing relationships with accounts and prospects virtually. The new Sales Navigator features are designed to assist marketers to optimize their buyer interactions, positioning businesses to adopt a buyer-first approach that improves the overall effectiveness of their outreach and selling efforts....

Madison Logic | May 28, 2020

Madison Logic's Account Based Marketing platform with bi-directional HubSpot integration now powers always-on ABM strategies for joint customers. Madison Logic's integration with HubSpot enables full-funnel pla...

Core ABM

Demandbase | February 15, 2022

Demandbase, the Smarter GTM™ company for B2B brands, today announces the launch of its Account-Based Experience (ABX) Certification. The company has a proven track record of educating revenue teams through Demandbase Academy, having certified more than 7,000 professionals for completing its Account-Based Marketing (ABM) Certification courses. Now, with the addition of this new ABX Certification, Demandbase pulls back the curtain on the future of ABM and B2B go-to-market. The course leads p...

Core ABM

TechTarget | April 20, 2022

On April 19, TechTarget, a global leader in B2B technology purchase intent data and services, announced its Leader status in multiple quarterly reports published by G2. This is the company’s tenth time receiving the title. TechTarget was named a leader in the Grid® Report for Buyer Intent Data Tools – Spring 2022 , the Grid Report for Marketing Account Intelligence Software – Summer 2022, and the Grid Report for Sales Intelligence Software, the 10th consecuti...