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Account Management
Ultra | October 28, 2020
Ultra Consultants, an independent research and enterprise solutions consulting firm serving the manufacturing and distribution industries, today announced the appointment of Carolyn Wilson as Director of Marketing. The move comes as Ultra Consultants is seeing greater demand for its consulting services as organizations accelerate their digital transformation efforts to address new and emerging requirements stemming from the COVID-19 pandemic and related economic disruption....
Account Based Execution
RollWorks | May 05, 2021
RollWorks, a NextRoll subsidiary, today announced Journey Stages, a new feature in the RollWorks Account-Based Platform that provides B2B marketing and sales teams with greater insight into the effect of go-to-market practices on account progress. Journey Stages assists teams of all sizes in determining where their accounts are in their buying journey, activating stage-specific multi-channel campaigns as required, and measuring the success of their ABM services. Journey Stages is the first in a ...
Core ABM
Madison Logic | December 08, 2021
Madison Logic, the leading global digital Account Based Marketing (ABM) platform, today announced that Quadrant Knowledge Solutions, a global advisory and consulting firm, named Madison Logic a 2021 Technology Leader in the SPARK Matrix analysis of the global Account-Based Marketing (ABM) market. Madison Logic is celebrating a record-breaking year featuring record growth and client retention across all three regions of its client base. Read More
Account Based Data, ABM Accounts
PR Newswire | June 29, 2023
Demandbase, the Smarter GTM™ company that uses AI to help B2B organizations hit their revenue goals, today announces new customer relationships, significant wins, and noteworthy accomplishments achieved by existing customers. This quarter, the company earned contract renewals and/or expansions with numerous high profile customers, including T-Mobile, Sprout Social, BNY Mellon, and Appcast. Demandbase also added noteworthy new clients to its roster, including Quest Diagnostics and Kra...
Core ABM, Targeted Account Strategy
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