SpearMaven LLC

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SpearMaven helps B2B Marketers achieve more effective Account-Based Marketing (ABM) by taking a total system approach to your marketing strategy, programs and infrastructure. Accounts are the lifeblood of B2B business. Account-Based Marketing re-focuses and intensifies effort in the right places...

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Core ABM

OUTAGE COSTS FACEBOOK ROUGHLY $60 MILLION

Facebook | October 05, 2021

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On Monday, billions of people worldwide experienced the largest outage with Facebook and its family of applications (WhatsApp, Messenger, Instagram, Oculus VR). Ultimately, the world’s most vital communication platforms went off the map for around six hours and it (again) unveiled how much the world depends on a single company. The outage started before noon (EST). According to Facebook, severe configuration and networking issues caused this outage and didn’t affec...

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DATA ANALYTICS LEADER VERSIUM RECOGNIZED IN NEW TECH: ACCOUNT-BASED MARKETING SOLUTIONS, Q1 2020 REPORT BY INDEPENDENT RESEARCH FIRM

Versium | February 26, 2020

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Versium, a market-leading predictive analytics company, was cited recently by independent research firm Forrester as an “early stage” account-based marketing (ABM) solution provider. “We believe our inclusion in the Forrester ABM report displays our role in this emerging solutions marketplace,” said Dillana Lim, CEO of Versium. “As the Forrester analysts observe, ABM platforms attract the most investment and are evolving from the buzzword du jour to a mainstream str...

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ABM Accounts

APRIMO ADDS OPENAI CHATGPT INTEGRATION TO ITS CONTENT OPERATIONS PLATFORM

Business Wire | April 06, 2023

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Aprimo, an industry-leading provider of digital asset management and marketing resource management solutions, today announced its integration of OpenAI’s ChatGPT technology through Microsoft Azure OpenAI Service to improve its content operations platform. This integration is a first in the DAM category and is pivotal for businesses to create better efficiencies across teams, drive time to market, and scale on-brand asset creation and distribution across all channels. Aprim...

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Buyer Intent Data

INMOMENT AND CONTENTSQUARE PARTNERS TO HELP BUSINESSES VISUALIZE CX

InMoment | September 25, 2023

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InMoment, a prominent provider of Experience Improvement (XI) solutions, has announced that it has partnered with a worldwide leader in digital experience analytics, Contentsquare, to help businesses visualize customer experiences (CX) in order to add an additional layer of analysis and visualization for revealing digital experience behaviors. Managing Director of InMoment North America, Mehul N...

Read More
news image

Core ABM

OUTAGE COSTS FACEBOOK ROUGHLY $60 MILLION

Facebook | October 05, 2021

On Monday, billions of people worldwide experienced the largest outage with Facebook and its family of applications (WhatsApp, Messenger, Instagram, Oculus VR). Ultimately, the world’s most vital communication platforms went off the map for around six hours and it (again) unveiled how much the world depends on a single company. The outage started before noon (EST). According to Facebook, severe configuration and networking issues caused this outage and didn’t affec...

Read More
news image

DATA ANALYTICS LEADER VERSIUM RECOGNIZED IN NEW TECH: ACCOUNT-BASED MARKETING SOLUTIONS, Q1 2020 REPORT BY INDEPENDENT RESEARCH FIRM

Versium | February 26, 2020

Versium, a market-leading predictive analytics company, was cited recently by independent research firm Forrester as an “early stage” account-based marketing (ABM) solution provider. “We believe our inclusion in the Forrester ABM report displays our role in this emerging solutions marketplace,” said Dillana Lim, CEO of Versium. “As the Forrester analysts observe, ABM platforms attract the most investment and are evolving from the buzzword du jour to a mainstream str...

Read More
news image

ABM Accounts

APRIMO ADDS OPENAI CHATGPT INTEGRATION TO ITS CONTENT OPERATIONS PLATFORM

Business Wire | April 06, 2023

Aprimo, an industry-leading provider of digital asset management and marketing resource management solutions, today announced its integration of OpenAI’s ChatGPT technology through Microsoft Azure OpenAI Service to improve its content operations platform. This integration is a first in the DAM category and is pivotal for businesses to create better efficiencies across teams, drive time to market, and scale on-brand asset creation and distribution across all channels. Aprim...

Read More
news image

Buyer Intent Data

INMOMENT AND CONTENTSQUARE PARTNERS TO HELP BUSINESSES VISUALIZE CX

InMoment | September 25, 2023

InMoment, a prominent provider of Experience Improvement (XI) solutions, has announced that it has partnered with a worldwide leader in digital experience analytics, Contentsquare, to help businesses visualize customer experiences (CX) in order to add an additional layer of analysis and visualization for revealing digital experience behaviors. Managing Director of InMoment North America, Mehul N...

Read More

Resources

Events

C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us