SaleCycle

Strategic IC | February 19, 2020

Strategic IC, the Account-based Marketing Agency, is delighted to announce that it has become a Gold Tier Nexus accredited partner, after demonstrating exemplary use of the predictive analytics tool, Nexus, in its Account-based Marketing programmes to deliver outstanding results to its clients. Alex Embling, CEO of Strategic IC, commented: "We are thrilled to be announced as the first ABM Agency to receive gold tier Nexus accreditation. Our relationship with Cyance has grown from strength t...

Core ABM

Renegade, Conversica | October 22, 2021

Conversica, Inc., a leader in Conversational AI solutions for enterprise revenue teams that help organizations attract, acquire and grow customers at scale, today revealed findings of an emerging executional gap between marketers and salespeople, as shown in the new 2021 State of Account-Based Marketing (ABM) Report in partnership with Renegade Marketing. The study found that, while 87% of marketers and salespeople agree and believe in ABM’s efficacy for converting target accounts into pip...

Core ABM

Madison Logic | September 14, 2022

Madison Logic, the leading global digital Account-Based Marketing (ABM) platform, today announced the official launch of its new ABM Success Series. The collection of customer-led webinars, testimonials, and events showcase how B2B marketers from leading enterprise software organizations leverage research and insights to implement effective ABM strategies that yield higher conversion across the sales cycle. "Today's most successful B2B marketers understand t...

Jabmo | June 09, 2020

Jabmo has been named a leader by Forrester Research, Inc., in “The Forrester New Wave: ABM Platforms Q2 2020” published June 9th, 2020. Forrester found that in just a few years, the use of account-based marketing (ABM) has evolved from a trend-setting idea to a mainstream strategy. “As we enter the digital age of buying groups, manufacturers are turning to a new generation of marketing platforms,” said Nick Heys, Founder & CEO Jabmo. “We ar...