Apsalar, Inc

apsalar.com

Apsalar provides mobile measurement & user intelligence solutions for enterprise marketers, allowing them to effectively measure mobile marketing efforts and lifetime value. With Apsalar, app marketers can also unify their user data to enrich mobile user profiles, analyze their most valuable mobile audiences and segment them for retargeting or monetization...

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Account Based Data

BOMBORA’S THOUGHT LEADERSHIP ADDRESSES THE CHANGING DYNAMICS OF B2B

Bombora | July 27, 2022

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Bombora, the leading provider of B2B Intent data solutions, continues to guide B2B marketing and sales teams as they navigate changing ecosystem dynamics. Mike Burton, co-founder and SVP data sales of Bombora, takes to the pages of the Forbes Technology Council to highlight two areas where B2B marketing and sales leaders may adjust their approach: revenue operations and buyer-led account based marketing (BLAM). How The Pandemic Elevated The Importance Of Revenue Ope...

Read More

Account Based Data

HUNTER & BARD JOINS THE FOLLOZE AS A SERVICE TECHNOLOGY (FAAST) AGENCY PROGRAM TO OPTIMIZE ABM-DRIVEN BUYER JOURNEYS

Folloze, Hunter & Bard | June 27, 2022

news image

Folloze and Hunter & Bard, a leading account-based marketing (ABM) agency, announced a partnership today that will bundle the Folloze B2B Buyer Experience Platform with Hunter & Bard’s extensive ABM services. Hunter & Bard will join the Folloze as a Service Technology (FaaST) program, bringing data-driven marketing engagement, personalization and turnkey campaign activation to the agency’s clients that need ABM expertise and deployment. &ldquo...

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Targeted Account Strategy

NEW ROLLWORKS DATA: B2B REVENUE TEAMS AGREE THAT THE LEAD IS NOT DEAD, BUT IT'S ALSO NOT ENOUGH

PR Newswire | April 25, 2023

news image

Account-based marketing platform RollWorks, a division of NextRoll, today announced new research from B2B sellers and marketers that reveals what's really needed when it comes to B2B revenue generation, including the importance of the lead as part of a broader fit-focused, multi-signal approach. "We'll believe the lead is dead when sales does," said Jodi Cerretani, VP of marketing at RollWorks. "Despite marketing slogans from those seeking to bury the lead...

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Core ABM

MRP POSITIONED AS THE LEADER IN THE 2023 SPARK MATRIX™ FOR ACCOUNT-BASED MARKETING (ABM) PLATFORM BY QUADRANT KNOWLEDGE SOLUTIONS

PR Newswire | April 24, 2023

news image

Quadrant Knowledge Solutions announced today that it has named MRP a 2023 technology leader in the analysis of the global SPARK MatrixTM: Account-Based Marketing Platform market, 2023. Established by Quadrant Knowledge Solutions (QKS), SPARK Matrix includes the positioning of leading ABM vendors with a global impact. This is the third consecutive year that MRP has received a leadership position across the parameters of technology excellence and customer impact, ranking above nearly all oth...

Read More
news image

Account Based Data

BOMBORA’S THOUGHT LEADERSHIP ADDRESSES THE CHANGING DYNAMICS OF B2B

Bombora | July 27, 2022

Bombora, the leading provider of B2B Intent data solutions, continues to guide B2B marketing and sales teams as they navigate changing ecosystem dynamics. Mike Burton, co-founder and SVP data sales of Bombora, takes to the pages of the Forbes Technology Council to highlight two areas where B2B marketing and sales leaders may adjust their approach: revenue operations and buyer-led account based marketing (BLAM). How The Pandemic Elevated The Importance Of Revenue Ope...

Read More
news image

Account Based Data

HUNTER & BARD JOINS THE FOLLOZE AS A SERVICE TECHNOLOGY (FAAST) AGENCY PROGRAM TO OPTIMIZE ABM-DRIVEN BUYER JOURNEYS

Folloze, Hunter & Bard | June 27, 2022

Folloze and Hunter & Bard, a leading account-based marketing (ABM) agency, announced a partnership today that will bundle the Folloze B2B Buyer Experience Platform with Hunter & Bard’s extensive ABM services. Hunter & Bard will join the Folloze as a Service Technology (FaaST) program, bringing data-driven marketing engagement, personalization and turnkey campaign activation to the agency’s clients that need ABM expertise and deployment. &ldquo...

Read More
news image

Targeted Account Strategy

NEW ROLLWORKS DATA: B2B REVENUE TEAMS AGREE THAT THE LEAD IS NOT DEAD, BUT IT'S ALSO NOT ENOUGH

PR Newswire | April 25, 2023

Account-based marketing platform RollWorks, a division of NextRoll, today announced new research from B2B sellers and marketers that reveals what's really needed when it comes to B2B revenue generation, including the importance of the lead as part of a broader fit-focused, multi-signal approach. "We'll believe the lead is dead when sales does," said Jodi Cerretani, VP of marketing at RollWorks. "Despite marketing slogans from those seeking to bury the lead...

Read More
news image

Core ABM

MRP POSITIONED AS THE LEADER IN THE 2023 SPARK MATRIX™ FOR ACCOUNT-BASED MARKETING (ABM) PLATFORM BY QUADRANT KNOWLEDGE SOLUTIONS

PR Newswire | April 24, 2023

Quadrant Knowledge Solutions announced today that it has named MRP a 2023 technology leader in the analysis of the global SPARK MatrixTM: Account-Based Marketing Platform market, 2023. Established by Quadrant Knowledge Solutions (QKS), SPARK Matrix includes the positioning of leading ABM vendors with a global impact. This is the third consecutive year that MRP has received a leadership position across the parameters of technology excellence and customer impact, ranking above nearly all oth...

Read More

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Events

C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us