The only way to thrive in the digital age is to create exponentially and measurably better work by bringing together best-in-class expertise—in data, creativity, media, technology, search, social and more. We call this Alchemy. And it has the power to transform our clients’ business. In order to create it, we as an agency are committed to constant transformation ourselves. Because it is our mission not just to react to the changes in the marketplace, but to predict and define them...

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Account Based Data

HUNTER & BARD JOINS FOLLOZE AS A SERVICE TECHNOLOGY AGENCY PROGRAM

Hunter & Bard, Folloze | June 27, 2022

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On June 24, Folloze and Hunter & Bard, a leading ABM agency, announced a partnership that will bring together Folloze B2B Buyer Experience Platform with Hunter & Bard’s extensive ABM services. Hunter & Bard has joined Folloze as a Service Technology (FaaST) program. It will allow the agency to provide data-driven marketing engagement, personalization, and turnkey campaign activation to clients who require ABM expertise and execution. ...

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Account Based Data, Buyer Intent Data

HG INSIGHTS LAUNCHES FUNCTIONAL AREA INTELLIGENCE, SIGNIFICANTLY ENHANCING ITS COMPREHENSIVE ONE-STOP TECHNOLOGY INTELLIGENCE SOLUTION

Business Wire | August 09, 2023

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HG Insights®, the global leader in data-driven insights for technology vendors, announced today the introduction of HG Functional Area Intelligence. Functional Area Intelligence adds to the HG Platform’s multi-layered Technology Intelligence approach with location and department data added to existing insights on IT spend, technology installations, cloud usage, intent signals, and contract information. HG Functional Area Intelligence was first made available...

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ABM Accounts

THIS WEEK'S MARKETING INTENT DATA TREND WILL ASTOUND YOU: SURGE(R) BY BOMBORA SHOWS CUSTOMERS IN THE CENTER

Bombora | April 21, 2021

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By now, We think we've all realized that customers who have a positive experience are more likely to not only order more but also to tell their friends and coworkers about it. With the lack of physical events in the last year, technology has stepped in to fill the gap, in some cases eliminating in-person interactions. Many people may find this current dynamic to be very transactional, as it is mostly price-driven to make a short-term transaction with customers. With more self-...

Read More

ABM Accounts

MRP NAMED A “LEADER” IN ACCOUNT-BASED MARKETING PLATFORM ANALYSIS

MRP | March 22, 2022

news image

On March 21, MRP, the only enterprise-class predictive ABM sales and marketing platform, announced that Forrester Research named it a leader in its recent report ‘The Forrester New Wave™: Account-Based Marketing Platforms, Q1 2022’. “Enterprise marketers, unlike their mid-market counterparts, face the unique challenge of engaging and influencing buyers across multiple geographies, teams, and lines of business,” said Mark Ogne, CMO of MRP...

Read More
news image

Account Based Data

HUNTER & BARD JOINS FOLLOZE AS A SERVICE TECHNOLOGY AGENCY PROGRAM

Hunter & Bard, Folloze | June 27, 2022

On June 24, Folloze and Hunter & Bard, a leading ABM agency, announced a partnership that will bring together Folloze B2B Buyer Experience Platform with Hunter & Bard’s extensive ABM services. Hunter & Bard has joined Folloze as a Service Technology (FaaST) program. It will allow the agency to provide data-driven marketing engagement, personalization, and turnkey campaign activation to clients who require ABM expertise and execution. ...

Read More
news image

Account Based Data, Buyer Intent Data

HG INSIGHTS LAUNCHES FUNCTIONAL AREA INTELLIGENCE, SIGNIFICANTLY ENHANCING ITS COMPREHENSIVE ONE-STOP TECHNOLOGY INTELLIGENCE SOLUTION

Business Wire | August 09, 2023

HG Insights®, the global leader in data-driven insights for technology vendors, announced today the introduction of HG Functional Area Intelligence. Functional Area Intelligence adds to the HG Platform’s multi-layered Technology Intelligence approach with location and department data added to existing insights on IT spend, technology installations, cloud usage, intent signals, and contract information. HG Functional Area Intelligence was first made available...

Read More
news image

ABM Accounts

THIS WEEK'S MARKETING INTENT DATA TREND WILL ASTOUND YOU: SURGE(R) BY BOMBORA SHOWS CUSTOMERS IN THE CENTER

Bombora | April 21, 2021

By now, We think we've all realized that customers who have a positive experience are more likely to not only order more but also to tell their friends and coworkers about it. With the lack of physical events in the last year, technology has stepped in to fill the gap, in some cases eliminating in-person interactions. Many people may find this current dynamic to be very transactional, as it is mostly price-driven to make a short-term transaction with customers. With more self-...

Read More
news image

ABM Accounts

MRP NAMED A “LEADER” IN ACCOUNT-BASED MARKETING PLATFORM ANALYSIS

MRP | March 22, 2022

On March 21, MRP, the only enterprise-class predictive ABM sales and marketing platform, announced that Forrester Research named it a leader in its recent report ‘The Forrester New Wave™: Account-Based Marketing Platforms, Q1 2022’. “Enterprise marketers, unlike their mid-market counterparts, face the unique challenge of engaging and influencing buyers across multiple geographies, teams, and lines of business,” said Mark Ogne, CMO of MRP...

Read More

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Account Based Analytics, ABM Accounts

Lead Management for Cloud Offering

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C-Suite On Deck

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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us