Avention

Avention- OneSource Solutions | July 20, 2016

As account-based marketing strategies have taken off in popularity with B2B marketing teams, it becomes clearer that the most successful ABM programs are built on a foundation of strong customer data.The “Account-Based Marketing: The Art of the Start” report from Avention polled B2B marketers on the impact of ABM tactics and the challenges they have faced implementing them. Access the entire article (and link to report) at FierceCMO...

FierceCMO | July 15, 2016

Business insights tech specialist Avention has upgraded its OneSource platform with new dashboards aimed at improving sales and marketing effectiveness and efficiency. Avention believes that the platform's updates will help users find the customer and prospect data and insights they need faster.The upgrades include a new interface, where real-time company and contact insights and predictive indicators are immediately visible and accessible by end users, making it easier for sales and marketi...

Miracle Digital Hong Kong | Digital Transformation Agency | January 21, 2020

We are glad to announce Miracle – Digital Marketing and Transformation Agency Hong Kong is here to serve. The essential challenge now lies in Hong Kong enterprises’ reluctance to transform themselves into a digital organization – with barriers being organizational as much as psychological inertia. So just how important is digital transformation? Digital transformation can boost the bottom line by more than 50% over the next five years for companies that pu...

MRP | January 16, 2020

MRP Prelytix, the only enterprise class predictive ABM platform, has appointed Garry Dawson as Senior Vice President of Global ABM. Dawson will lead MRP’s account based marketing services and will take on responsibility for managing all revenue-generating initiatives on behalf of MRP’s global ABM delivery team....