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Core ABM, Account Based Execution
Influ2 | December 14, 2022
Influ2, the first person-based advertising (PBA) platform today released “Beyond Alignment: A New Approach to Sales and Marketing for B2B,” a webinar addressing how organizations need to prepare for an economic downturn. The webinar, led by Dmitri Lisitski, CEO and co-founder of Influ2, and featuring Malachi Threadgill, principal analyst of account-based marketing (ABM) at Forrester, a leading global research and advisory firm, also discusses how businesses can structure their approa...
Account Based Data
Klaviyo | August 03, 2022
Klaviyo, a leading customer platform, today announced a product partnership with Shopify Inc. (NYSE, TSX: SHOP), a provider of essential internet infrastructure for commerce. Shopify is also making a strategic investment in Klaviyo to build upon the long-term collaboration between the platforms. As part of the partnership, Klaviyo will now serve as the recommended email solution partner for Shopify Plus, a plan for merchants with higher-volume sales that offers additional function...
ABM Accounts
Jabmo | June 06, 2022
Jabmo announced a virtual presentation from Chief Commercial Officer (CCO) Tav Tepfer, now available on-demand through The ON24 Experience. In the session titled "Using Engagement Data to Transform Your Marketing," Tepfer and Tessa Baron, vice president of marketing at ON24, discuss how B2B marketers can leverage data to support ABM and digital marketing strategies. The ON24 Experience is an interactive virtual summit created to assist businesses in delivering more value...
Account Based Execution
6sense | March 10, 2023
On March 9, 2023, 6sense, the platform transforming how B2B organizations create, manage and convert pipeline to revenue, announced its fifth consecutive year of top-line performance, leading into 2023. In addition, the company reported impressive results for its fiscal year, including a 70% overall revenue growth compared to the previous year. 6sense also achieved high new customer acquisition rates and net revenue retention, demonstrating the significant value delivered to its customers ...
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