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Bizzabo, Klik | November 17, 2021
Bizzabo, the Event Experience Operating System (OS), has acquired Klik, a Montreal-based event tech startup that has pioneered smart wearables technology to power onsite experiences at live events. Its technology helps event leaders elevate and measure attendee engagement, participation, and networking. The acquisition, announced at "The Future of Event Experiences" hybrid event today, enables Bizzabo to bring new onsite hardware and software expertise in-house as a core product and se...
Account Based Data
SugarCRM | August 29, 2022
SugarCRM today announced its Sugar Market solution has been named to the Constellation ShortList™ for B2C Marketing Automation for Small and Midsize Business in Q3 2022 for the second year running. This recognition comes on the heels of Sugar Market being shortlisted by Constellation for addressing the unique needs of the B2B SMB sector. Constellation Research advises leaders on leveraging disruptive technologies to achieve business model transformation and st...
ServiceNow | August 16, 2022
MRP, the only enterprise-class account-based sales and marketing platform, today announced that distinguished partner Heather Rath, ServiceNow’s Director of Field Marketing West, has been recognized as a 2022 B2B Innovator in the Sales Driver category. The 6th annual B2B Innovator Awards celebrates the quick thinkers, innovators, and leaders pushing the envelope to engage prospective customers effectively and meet their buyer needs in the new world of B2B marketing. Rath was...
ABM Accounts
Red House B2B Marketing | July 22, 2021
Red House B2B Marketing has bolstered its management team even further by appointing an industry veteran to handle the agency's marketing operations. The firm sought an experienced applicant to head marketing operations, which encompasses automation, CRM, digital, social, and account-based marketing programmes, citing the growing complexity across its B2B data-driven technology and digital marketing services. Grey Williams joined the firm as Vice President of Ma...
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