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EVENTS

B2B Open Exchange
B2B OPEN EXCHANGE
August 18-18, 2018
B2B Open Exchange one with no pressure and plenty of opportunities. At an "open exchange,” you’re free to share ideas, contacts, information, and resources with tons of interesting people. The prospects that inspire are boundless, and it doesn’t cost much more than a conversat...

Search Engine Marketing 108
SEARCH ENGINE MARKETING 108
August 21-21, 2018
A small business blog is a marketing tool that allows you to connect with your preferred audience on a deeper level. A good blog will not only position you as a leader in your industry but also will positively impact your SEO. Join us to learn blogging best practices and answer common questions like...

EVB


Hello, we’re EVB. We use creativity and our grasp of culture to make brands meaningful, profitable and famous. Here’s the truth: If a brand ignores culture, culture will ignore the brand. As a full-service agency, we partner with brands to help solve their business challenges by boosting their cultural relevancy. We do this with a signature approach that blends emerging technology, behavioral insights, digital trends and a core understanding of the digital native.

RELATED NEWS


Folloze, the Enterprise Account Based Marketing (ABM) Sales platform, is releasing a major upgrade to its ABM software at the Marketo Marketing Nation Summit 2017. With the new release, enterprise marketers can now distribute content at scale to large groups of salespeople based on their roles and target segments. Salespeople can run auto-personalized and account-specific multi-step content plays that engage their prospects at significantly higher rates, conveniently sent from their own mailbox....
BUSINESSWIRE
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Engagio, a leader in the rapidly growing “Account Based Everything” revolution, today announced that it has released PlayMaker, a new SaaS product that enables companies to orchestrate human connections across multiple communications channels and departments to create high value revenue opportunities. All of Engagio’s Account Based Everything solutions, including PlayMaker, are fully integrated with Salesforce.com and work on Gmail as well as Exchange/Outlook. Engagio also inte...
BUSINESS WIRE
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There are many arguments on blogs, podcasts, and talks declaring “Account Based Marketing isn’t new.” Sure, there are elements of ABM that smart B2B practitioners have been doing for years, such as focusing on accounts rather than leads and sending personalized communication to decision makers. However, there are many aspects that have been recently established to supplement selling efforts or overhauled and modernized. But rather than continuing to debate whether it’s ne...
BUSINESS2COMMUNITY
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I was talking to a CEO the other day who was frustrated his organization’s email campaigns weren’t generating more leads. He went on to tell me he thought their open rates were dismal. This made me think about the metric-centric promise of digital marketing that viewed marketing automation as the magic potion for delivering qualified leads and driving accountability within marketing departments.
This CEO had been of the mindset that email was the better mousetrap, leading to n...

BUSINESS 2 COMMUNITY
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Akoonu for Sales is designed to help account-based sales practitioners execute on their ABM initiatives by bringing all the buying signals together in a single location to gain a deep understanding of the buying committee....
DEMANDGENREPORT
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The key to successful niche marketing is to pick a niche small enough to dominate, and large enough to be profitable. It’s an extremely delicate balance that requires both skill and luck. But when you strike that perfect balance, and are able to dominate a niche, you automatically become the recognized expert and authority in your field – and suddenly, your cup runneth over...
SITEPRONEWS
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