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Intellimize | August 05, 2022

Intellimize, marketing's most intelligent website conversion and dynamic personalization platform, today unveiled many new capabilities to provide greater scale, speed, and agility for leaner marketing teams. "As marketers are squeezed to deliver more performance, we've made it easier for them to do more with less. Our latest enhancements make it easy for marketers to brainstorm great, persuasive copy that converts. We've also added turnkey A/B testi...

Account Based Data

Infobip | January 13, 2023

The global cloud communications platform Infobip reveals the top five CX and omnichannel communications trends for 2023. According to the latest research by Forrester, a superior customer experience results in a more significant revenue growth rate. As the globe enters a more tough economic environment, Infobip encourages companies to concentrate on the five trends listed below to satisfy consumers and preserve a competitive edge in 2023. 1. Composable technology platfor...

Account Based Data

Forrester | April 19, 2023

Forrester (Nasdaq: FORR) today announced the full conference agenda for its CX North America event being held in Nashville, Tennessee, and digitally, June 13–15, 2023. Digital consumers are dictating the pace of business. To accelerate digital innovation to better meet customers’ evolving expectations, B2C organizations must align key functions — including customer experience (CX), marketing, and digital — around customer value. According to Forrester, firms with hi...

Targeted Account Strategy

Zeta Global | March 08, 2023

On March 7, 2023, Zeta Global, a marketing technology company that uses AI, recently launched new features for its Zeta Marketing Platform (ZMP). These advancements enable large companies to utilize AI-enabled capabilities that provide more reliable outcomes from their marketing investments. In today's complex market landscape, companies need to adopt marketing technologies that can enhance efficiency and decrease the overall cost of ownership. Meanwhile, providing consumers...