Advice Local

Core ABM

Folloze, GetIT | April 11, 2022

On April 7, GetIt and Folloze announced an agency partnership. It will bring together the Folloze B2B Buyer Experience Platform with GetIT’s account-based marketing solutions for technology, telecom marketing and IT. It aims to solve a common challenge for marketers, which is bringing ABM and other marketing solutions to marketing swiftly. This process usually takes months. Folloze and GetIt will together eliminate the time taken for the coding activities and integration and offer clients ...

Buyer Intent Data

Demandbase | September 11, 2023

Demandbase launched a cutting-edge multi-language intent solution that supports more than 130 languages, including non-Latin alphabets. The company already processes more than one trillion English intent signals per month, and the inclusion of non-English intent signals represents hundreds of billions of additional signals available to customers. Using sophisticated natural language processing (NLP), this innovation enables B2B organizations to collec...

Account Based Data, ABM Accounts

Business Wire | July 03, 2023

6sense, the leading platform to revolutionize the way B2B organizations create, manage, and convert pipeline to revenue, announced recognition on the G2 Summer 2023 Grid® Reports with 74 total badges and 34 Leader badges. Notably, 6sense Revenue AI™ was named a Leader for the seventh successive reporting period across 10 G2 categories. 6sense is renowned for its commitment to offering industry-leading technology that meets the needs of its customers and the market. 202...

Core ABM

PRWeb | April 26, 2023

Integrate, the leader in B2B Precision Demand Marketing (PDM), today announced new research on “The State of B2B Marketing Budgets 2023” that reveals how marketing budgets, priorities, and sentiments have changed in the past six months. The report found that nearly 50% of B2B marketers cite the difficulty of using data to inform decisions and measure performance as the biggest challenge, suggesting an increasing need for marketers to “defend the spend” to finance de...