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Infographic: How to Reach Your Target Audience on Social Media

The same can be said for your social media content. Many of us have been there. We’ve spent a ton of time strategizing and creating a stunning piece of content, only to have it fall flat. While there are a number of reasons as to why a piece of content may not have performed, it’s really important to start by aligning your content to the people who matter the most to you your customers.That’s where our infographic comes in handy. Based on the audience demographics and user interests of your customers, we’ve developed an infographic to take some of the guesswork out of identifying the most appropriate channel to connect your company to its target audience.So, the next time you’re thinking about posting a dancing cat meme to LinkedIn, or a list of football stats to Snap chat stop right there! We’re here to help.

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Kwanzoo

Kwanzoo provides an All-in-One platform for deploying full-funnel retargeting. account-based marketing and personalized display programs for B2B companies. Find new accounts, contacts and leads; target new accounts and contacts who have never visited your website; easily prioritize accounts for sales, or personalize the ad experience with account & contact profile data. Kwanzoo is an Oracle Marketing Cloud, Marketo and IBM/Silverpop partner, a Google-certified rich media ad platform, and supports a broad range of real-time bidding (RTB) platforms, ad networks & exchanges. Our customers include Lexmark, Paychex, SUSE and others.

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