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Identifying Target Accounts and Contacts

In the second chapter of the INSIDE LOOK series, we narrow our prospect list to fit an Ideal Customer Profile. Jenny, Jake, and Chris look at title, scope of influence, company size, and more - to ensure we stick to our stated ICP in this account-based experiment.

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USDM

We are a leading integrated digital consulting firm built from the ground up with a digital DNA. We are Brand and Demand Generation Experts. Brands look to us for their advertising strategy, and to develop their digital assets and creative and user experience. We execute on marketing and advertising through an end-to-end brand engagement, using digital media, (Earned, Owned and Paid) social, mobile and emerging technology. Our “Client-Partner” approach aligns our digital services with client goals to consistently deliver outstanding results and return on investment. USDM.net client engagements span an average ten years, because they know they can depend on us for informed thought leadership, honest advice and results that create measurable, bottom line value.

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Spotlight

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We are a leading integrated digital consulting firm built from the ground up with a digital DNA. We are Brand and Demand Generation Experts. Brands look to us for their advertising strategy, and to develop their digital assets and creative and user experience. We execute on marketing and advertising through an end-to-end brand engagement, using digital media, (Earned, Owned and Paid) social, mobile and emerging technology. Our “Client-Partner” approach aligns our digital services with client goals to consistently deliver outstanding results and return on investment. USDM.net client engagements span an average ten years, because they know they can depend on us for informed thought leadership, honest advice and results that create measurable, bottom line value.

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