4 Easy Steps to Demand Generation - Step 3: Technology Expertise

MIKE MURPHY | May 23, 2016

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If you've spent any time reading blogs, attending workshops or executing content-driven programs, I'm sure you've heard a key theme - present yourself as a subject matter expert in your particular area. But here's the problem: Everyone is becoming an expert. Who do you believe? Who do you follow? Who provides you with what you're looking for? It can almost be maddening...

Spotlight

Nano Interactive

Nano Interactive drives business growth through using fully transparent intent data to find customers at scale across all media platforms. We are Europe’s leading provider for Search Intent Targeting. Our proprietary technology enables advertisers to deliver their display, mobile and video branding and direct response campaigns triggered by the specific search behaviour of indivdual users. About 500 million anonymized user profiles as well as 5 billion generated search queries per month serve here as a basis. Nano Interactive currently employs 60 people in Starnberg, Hamburg, London, Paris, Warsaw and Belgrade.

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Spotlight

Nano Interactive

Nano Interactive drives business growth through using fully transparent intent data to find customers at scale across all media platforms. We are Europe’s leading provider for Search Intent Targeting. Our proprietary technology enables advertisers to deliver their display, mobile and video branding and direct response campaigns triggered by the specific search behaviour of indivdual users. About 500 million anonymized user profiles as well as 5 billion generated search queries per month serve here as a basis. Nano Interactive currently employs 60 people in Starnberg, Hamburg, London, Paris, Warsaw and Belgrade.

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