B2B Lead Generation Company: Getting Past Call Screeners

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One of the most challenging aspects of the job of a B2B lead generation company is to convince or get past the call screeners. Due to their natural aversion to the sales people, the decision makers put up many layers of gatekeepers around themselves, for them every single minute is important and any unsolicited call is gross wastage of time. The success of a B2B lead generation company depends a great deal on the ways they can devise to tackle these gatekeepers and get in touch with the decision makers. Call screening traps: The experienced call screeners have their own methods to identify the fake callers posing to be familiar with the all important persons sitting inside the chambers. They set up call screening traps and if you are not cautious enough, they will catch you trying to steal past them and you won’t have another chance. So what can be done to avoid being weeded out by these traps and getting through to the decision makers?

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