How Artificial Intelligence Can Create a Compelling Customer Experience

JAMES PATTERSON | August 13, 2018

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The concept of artificial intelligence was the stuff of science fiction in the early days and became popular when anthropomorphic robots were featured on literature and eventually the silver screen. With technology making amazing things happen over the years, science fiction has now become reality. AI has improved by leaps and bounds in recent years, with machines now closer to being that of the droids of Star Wars. Our real-world robots are now being developed to be capable of carrying out tasks in such a way that we consider ‘smart’ due to machine learning (ML). Machine learning is an advanced application of AI based on the idea that humans feed machines data and let them learn for themselves. This allows us to use machines to make them do work faster and more precise across different industries.

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