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ABM ACCOUNTS

Madison Logic | July 15, 2021

Madison Logic, the world's premier Account Based Marketing (ABM) platform, announced today that it has been awarded a Great Place to Work CertificationTM for 2021. This coveted award is given out based on how satisfied employees are with their work. Employees at Madison Logic rated the company as a fantastic place to work 87 percent of the time, which is 47 percent higher than the national average for a typical U.S. corporation. The global authority on workplace culture, emplo...

Bombora | May 05, 2020

StackAdapt Teams Up With Bombora To Enhance Audience Solutions Offering. The partnership intends to expand targeting options for StackAdapt’s Audience Solutions in the B2B space.

ACCOUNT BASED DATA

CleverTap | November 26, 2021

CleverTap, the world's leading user engagement and retention cloud, has expanded its core leadership with the appointment of Sidharth Malik as global CEO. The announcement comes as CleverTap accelerates its international growth and builds new capabilities to help digital consumer brands increase their customer retention and foster lifetime value. Malik is a proven leader with a distinguished track record of building and leading dynamic organizations in competitive markets. For...

Microsoft | March 06, 2020

Sales engagement platform and unicorn startup Outreach has launched a new integration with Microsoft Dynamics 365 Sales. The integration positions users to leverage Outreach while syncing data with Microsoft Dynamics 365 Sales, allowing them to automate administrative tasks and maintain up-to-date and accurate data across both systems. "We are excited to get this integration into the market,” said Manny Medina, Outreach Co-Founder and CEO, in a statement. “Microsoft software and...