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TARGETED ACCOUNT STRATEGY

ZoomInfo | July 06, 2022

ZoomInfo (NASDAQ: ZI), a global leader in modern go-to-market software, data, and intelligence, today announced a strategic partnership with Sales Confidence, enabling revenue professionals in the U.K. and worldwide to benefit from ZoomInfo’s top sales solutions and data privacy compliance leadership. As a Sales Confidence Titanium Sponsor, ZoomInfo will make its inaugural appearance at SaaSGrowth2022, Europe’s top business-to-business sales, revenue, and marketing lea...

ABM ACCOUNTS

180byTwo | January 25, 2021

Driving Account-Based Marketing Technology and Audience Solutions organization, 180byTwo, which is claimed by MeritDirect, declared today that it has been remembered for Forrester's Now Tech: B2B Marketing Data Providers, Q1 2021 report. For the report, Forrester Principal Analyst Steven Casey analyzed 36 data providers based on size, functionality, geography, and vertical market center. The outcome is an itemized report that fills in as an asset for B2B marketers to comprehen...

BUYER INTENT DATA

TechTarget, SIIA CODiE™ Awards | June 14, 2022

On June 13, TechTarget, a global leader in B2B technology purchase intent data and services, announced that its customer success team was honored as the Client Success Team of the Year at the 2022 SIIA CODiE Awards. These awards are hosted by the Software and Information Industry Association (SIIA) and recognize the companies with the most innovative teams, services, and technological solutions across the country and the world. The CODiE Awards have acknowledged company and product excellence fo...

CORE ABM

Madison Logic | September 20, 2022

Madison Logic, an ABM platform, launched its new ABM Success Series. The series includes a collection of customer-led webinars, testimonials and events that showcase how B2B marketers from enterprise software organizations leverage research and insights to implement their ABM strategies. The ABM Success Series aims to connect B2B marketers with insights and advice from leaders executing global multichannel ABM strategies. Program highlights include: M...