Alleyoop

Account Based Analytics, Targeted Account Strategy

Influ2 | January 10, 2023

Influ2, a person-based advertising platform, is hosting a webinar titled "Beyond Alignment: A New Approach to Sales and Marketing for B2B," which addresses how businesses can adapt to changes in preferred buying methods in light of an economic downturn. The webinar will show how to get your sales and marketing teams to work together so that you can react quickly to changes in how your customers act. The webinar, led by the CEO of Influ2 and featuring a principal analyst ...

Account Based Data

Digital Wave Technology | January 24, 2023

On January 23, 2023, The Best Customer Experience Marketing Automation award was presented to Digital Wave Technology at the annual Vendors in Partnership (VIP) Awards held at Gotham Hall in New York City. The PIM/PXM/AI solution provider was selected based on votes from the general public and a team of impartial judges. The VIP Awards are a celebration of the solution providers that fuel the retail industry. In addition to providing exceptional solutions, recognized organizatio...

Buyer Intent Data

EIN News | April 17, 2023

Bombora Company Surge® data can help publishers increase their CPMs 200% by demonstrating audience value — and can lift partner and campaign retention by 10%. Those are among the findings of a commissioned study conducted by Forrester Consulting on behalf of Bombora. For the March 2023 study, “The Total Economic Impact™ of Bombora for Data Publishers,” Forrester interviewed two representatives of a business news publication that utilizes Bombora&rsquo...

The Email Inbox | May 26, 2020

Crowdsourced solution helps marketers avoid the spam folder, reach customers. The Email Inbox Collective proudly announces the next generation of delivery assurance: a crowdsourced solution that gets marketing em...