aMarketForce

Enlyft, Bombora | August 31, 2020

Enlyft, an AI-based sales intelligence provider, has announced an integration with intent data provider Bombora. The company will use incorporate Bombora’s Company Surge Intent into its platform to provide B2B organizations with sales intelligence to optimize their account outreach efforts. The integration aims to empower users to be more proactive when identifying active target accounts and prioritize outreach based on the account’s buying intent. Additional capabilit...

Buyer Intent Data

TechTarget | June 28, 2021

TechTarget, Inc., the industry leader in B2B technological purchase intent data and services, said today that it has considerably increased the number of active accounts and account-level purchase intent accessible in its Priority EngineTM platform. The most recent update includes additional sources of intent data that are available directly in the platform, extending marketing and sales access, and insights into critical buying considerations of important clients to achieve impro...

Core ABM

Demandbase | May 25, 2022

On May 20, Demandbase announced the appointment of Sean Malone as its new chief information security officer (CISO). Malon comes with experience in cyber security and defense. He will look over information security and IT functions at Demandbase. "Joining Demandbase as CISO is very exciting." said Malone. "Joining Demandbase as CISO is very exciting. I've watched how influential Demandbase solutions are for B2B companies —...

Terminus | August 21, 2020

Leading Pardot consulting company Invado Solutions announced today that it has formalized a partnership with Terminus to provide even more robust and targeted Pardot based ABM solutions for its B2B clients. Terminus, the No. 1 ranked Account-Based Marketing Platform, and Salesforce Pardot, B2B marketing automation from the world’s No. 1 CRM, recently introduced a powerful integration that allows marketers to fully integrate technology stacks that make full-funnel experiences easier ...