Callidient Global

PROGRAMMATIC ABM

ReportsnReports | February 24, 2021

The report forecasted that the global Account-Based Direct Mail Software market might grow in 2021 at a higher CAGR of from 2021 to 2026. The impact of COVID-19 has made the market grow sluggishly. Since its outbreak in December 2019, the COVID-19 virus has spread to many countries. It caused massive losses of lives and the economy. The global manufacturing, tourism, and financial markets are also hit hard. While the online market increased. The market research includes historical...

ABM ACCOUNTS

Upland Software | March 02, 2022

Upland Software, Inc. (Nasdaq: UPLD) has been named in Forrester’s New Tech: Account-Based Sales Technologies, Q1 2022 report which provides an overview of account-based selling technologies. Upland Altify’s strategic account planning software was one of 19 vendors included, and only one of seven late-stage technology providers recognized in the report. “As a leader in the account planning technology space for over 15 years, we have partnered with g...

ACCOUNT-BASED DATA

ActiveCampaign | December 14, 2021

On the heels of announcing Sales Engagement Automation, ActiveCampaign, the leader in customer experience automation (CXA), is continuing to realize its Customer Success Commitment by releasing an array of new and updated features and functionality to ensure every size B2B (business-to-business) organization can make 2022 their strongest year yet. At least 80% of B2B buyers expect a buying experience like that of a B2C customer, proving the importance of 1:1 experiences for all ty...

ACCOUNT-BASED DATA

Cyance | March 22, 2021

Cyance, a top-tier provider of global third-party intent data, announced that intent data had shown rapid growth results over the last financial year. The marketing technology, whose clients are K3, Towergate, and Zellis, is the only provider of fully GDPR compliant European third-party intent data coupled with powerful account-based marketing (ABM) solution. Cyance delivers the most extensive reach for European geographies, which is over 55,000 publisher partnerships across Europ...