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Business Wire | January 12, 2024
Bloomreach, the platform fueling limitless e-commerce experiences, today announced Bloomreach Discovery will continue to power product discovery for Sonepar, the global world leader in B-to-B distribution of electrical products, solutions, and related services, as the companies renew their existing partnership. With Bloomreach Discovery’s AI-driven search and merchandising capabilities, Sonepar enables customers around the world to find what they want to buy — when, where, and ...
Core ABM
Demand Gen Report | August 23, 2021
As marketers continue to optimize their martech stacks to fulfill more roles within B2B organizations, collaboration outside of marketing is becoming increasingly necessary for optimal martech spending. Research from the CMO Council showed that 75% of CMOs collaborate with CIOs regularly to analyze martech KPIs, which strengthens the relationship between marketing and IT while enhancing their martech stack’s effectiveness. “Making MarTech Pay Off” explores the gr...
Account Based Data
Talkdesk | July 12, 2022
Talkdesk®, Inc., a global cloud contact center leader for customer-obsessed companies, today released its newest Talkdesk Research™ report, The Future of AI 2022: Progressing AI Maturity in the Contact Center. The findings indicate that despite consensus (85%) around the value of artificial intelligence (AI), companies are hedging their approach by continuing to invest, but curbing deeper deployments in the near-term due to challenges around organizational alignment, security, and gaps...
TechTarget | November 15, 2021
TechTarget, Inc. (Nasdaq: TTGT), the global leader in B2B technology purchase intent data and services, today announced that it has enhanced the ability of sales and marketing teams to leverage its proprietary intent data to accelerate opportunities and fuel more pipeline with buying teams at top accounts. The latest release of TechTarget’s Priority Engine platform provides streamlined access to several new sources of real account and prospect-level purchase intent data in a new interface ...
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