Convert2Media

ACCOUNT-BASED ANALYTICS

HTF Market Intelligence | February 04, 2021

Expansion of the Worldwide Account Based Marketing (ABM) Software market strategy of the key players in the industry in the precision of export/import demand, supply, and consumption is emphasized in the research. The research starts with an overview on the company/manufacturers summarizing uttering strategic idea behind business by means of methods to measure and examine marketplace. It also analyses Account Based Marketing (ABM) Software market strategy in the light of Porters, Value Chain &am...

CORE ABM

G2, 6sense, Demandbase, RollWorks and Triblio | October 18, 2021

G2, a business software and serviews reviews platform, expanded its ABM integration stack through partnerships with 6sense, Demandbase, RollWorks and Triblio. The company aims to enable the partners’ shared userbases to adapt to trends in B2B software purchasing and accurately market to accounts actively showing intent. To help the 67% of B2B software vendors who engage target accounts at the wrong time, these new integrations will allow the four partner companies to assimil...

ACCOUNT-BASED ADVERTISING

Demandbase | November 19, 2021

Today Demandbase, the B2B go-to-market leader, breaks ground with new Audience Management Destinations for Demandbase One that bring the power of account intelligence to social advertising. B2B marketers will be able to reach account-based targets on traditionally consumer platforms, including Facebook, Instagram, Twitter, Google, YouTube, Bing, and Adobe, as well as an expanded integration with LinkedIn. This new functionality is yet another way Demandbase enables marketers to personalize the b...

ABM ACCOUNTS

TechTarget | June 11, 2021

TechTarget, Inc., the global leader in B2B technology, announced that it has been recognized as a worldwide leader in Account-Based Marketing (ABM) by Research In Action. Research In Action is a leading independent analyst firm based in Europe. According to Research In Action’s 2021 Vendor Selection MatrixAccount-Based Marketing report, TechTarget is the top global ABM vendor. The recognition has been provided exclusively to servethe enterprise technology landscape. The Comp...