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TARGETED ACCOUNT STRATEGY
RollWorks | October 14, 2022
Account-based marketing platform RollWorks, a division of NextRoll,today announced the beta version of Account Insights, a capability that helps marketers better plan, execute, and optimize their account-based strategies. Account Insights helps organizations shine a light on interesting moments about any account by surfacing accounts for marketers that are in market for solutions like theirs, but aren’t yet in their account list or CRM. It arms organizations to start out wit...
ACCOUNT BASED DATA
ON24 | October 14, 2021
ON24, a digital experience platform, welcomed Leo Ryan as its VP of Customer Success in EMEA. In his new role, Ryan will provide local support to help EMEA customers leverage the full power of the ON24 platform to create, scale and personalize engaging digital experiences for demand generation, partner enablement and event marketing. Ryan joins the company with more than 20 years of experience leading digital innovation and marketing initiatives for SaaS startups and brands such a...
Demandify Media, Trescon | September 06, 2022
One of the world's fastest growing business events and consulting firm, Trescon, has now set its footprint in the demand generation space with Demandify Media, based in Pune, India and a divisional office in Miami, United States. The team at Demandify Media will leverage its years of experience in serving clients with services ranging from business strategy, events, content marketing, and interactive experiences, among others. Outbound cold calling alone doesn't work, and ...
ACCOUNT BASED ADVERTISING
6sense | August 12, 2022
6sense, the leading platform for B2B organizations generating predictable revenue, today announced that its 6sense Revenue AI™ platform has been selected as the winner of the "Best Lead Management Solution" award in the fifth annual MarTech Breakthrough Awards. 6sense Revenue AI™ offers a holistic solution that combines software with AI and machine learning, the rich use of data, and access to real-time insights and analytics. By applying advanced AI, big dat...
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